The Internet offers endless possibilities for earning money online or increasing revenue as the result of increased exposure. Whether it’s selling products or services, teaching your skills, entertaining audiences, building your reputation or blogging for ad revenue, there’s a niche that can be tapped into by anyone. One thing that all of these online ventures have in common is the potential to benefit from incorporating online videos into their business models as an additional revenue stream.

Videos uploaded online and/or live streaming media increase exposure and open the video broadcaster to a new audience. They can drive traffic to websites and increase sales. Video broadcasters can position themselves as experts in their fields and the go-to source for industry-specific knowledge and information. And although the likelihood of any video going viral is rare, it does happen on a daily basis. YouTube, Vimeo, Facebook and other online video sharing sites have shown the Web 2.0 world the power of video to entertain, engage and educate.

These simple video possibilities are great ways to earn second-hand income by upping traffic, sales and recognition. Yet the potential for online video does not end there. An additional income stream that not many people think of is monetizing their online videos right from the start. Videos can be uploaded and sold on a pay-per-view basis so that the viewers pay to watch. Oftentimes, many online business people have something of true value to offer and an audience hungry to pay to learn that knowledge and understanding. So, these videos can be created as informational or tutorial as a means of transferring knowledge. Videos can also be created for entertainment value in addition to the educational element.

Interviews between two people or live-streamed conferences, reading sessions, jam sessions and more can also be broadcasted for money. Basically, any forum that has an audience will financially benefit from offering paid online videos.

As you can see, there truly is no limit to the earning potential available online these days. Smart businesses take advantage of this fact and use all of the latest technology available to boost their bottom line.