Tag Archives: websites
Designing Accessible Websites – The Growing Importance and Needs
An accessible website is one that can be reached and used by all users, irrespective of any physical disability they might have or the manner in which they use the internet. This is a sufficiently important condition which has become a legal requirement for certain websites in many countries, especially the U.S., and typically government sites.
An accessible website has business significance because current figures indicate that disabled users constitute between 10% and 20% of the population of most countries. These numbers do not include those who are marginally challenged to whom an accessible website would provide a more rewarding internet experience. Another consideration is the average age of users which is steadily increasing in most countries. With advancing years a number of issues arise such as changes in vision and hearing and a steady decline in dexterity and memory. All told the number of internet users who would benefit from more accessible websites would stand at around 30% of the population, a figure that no business can afford to ignore. Let us consider some of the more common issues involved.
Visually Disabled Users
Visually disabled could range from color blind to completely blind. Partially blind users have difficulty in grasping images which do not carry a text description of what they contain. A visually impaired user who is unable to see the image cannot comprehend what it is, or what it is trying to convey. Color blind users are sometimes unable to distinguish design elements, as well as text, from the surrounding elements which might include background or page color, since the two colors may not contrast sufficiently. Problems could also arise with sites not designed to enable viewing through a screen reader, which is a web browser that reads text aloud from websites. Frequently an attractive website can be quite indistinct when heard through a screen reader.
Hearing impairments
An accessible website has to accommodate users with impaired hearing. Hearing impaired users are unable to grasp information and data which is audio communicated. A simple solution is to provide an image or text description in addition, as a backup.
Physical disabilities
It is difficult to a person not physically disabled to understand how a website can be accessed without using a mouse. The needs of such disabled users should be addressed with website input and navigation methods which make the site accessible and user friendly.
Cognitive and Neurological Disabilities
An overly complex design makes a website confusing to most normal users, much more those with cognitive and neurological disorders. Such sites are completely beyond the comprehension of such users. Simplicity is the key to an effective website, more so if it is to be accessible to the broadest possible spectrum of users including those with cognitive and neurological disorders.
Several groups worldwide are focused on highlighting accessibility issues. They provide help and guidance to those who want to design accessible websites. One concerned group is the World Wide Web Consortium (W3C) which has published guidelines and standards for accessible websites.
SEO Services In India: An Amalgamation Of Quality And Expertise
SEO service (Search Engine Optimization) is a thread of expertise offered by consultants to companies and brands that want to create a strong brand image in the online world. These consultants deal with the optimization of a particular website and decide the position of the webpage on the organic search pages by improving its content and incorporating web links at optimized levels. Optimization includes website hosting, redirects, keyword optimization, back links etc. It has become popular in the world of online marketing across the globe and is gaining popularity in India as well.
India is a growing Information Technology monster and its IT sector is the fastest growing sector in the country; it is obviously a sign of progress and every progressing country has its own pearl crowns. Indians working in IBM, Microsoft, Apple and other IT pyramids have furthered India’s approach towards success, and with national IT companies booming and foreign clients and contracts increasing, it comes as no surprise that the Indian online marketing world is now turning its head towards the global trend of Search Engine Optimization.
Indian SEO services provide technological skills that are second to none in the global sphere. With expertise in software arts, java skills, website optimization and content manipulation, the Indian SEO professionals are fast gaining international recognition for their superlative.
With the advent of the Internet in daily life in Indian society, ranging from shopping portals and travel websites to beauty and health forums and financial websites, the need for SEO has never been more pronounced as it is now. Organic search engine listings are instrumental for businesses and website owners because they not only drive traffic to the websites, but also help to sell products, services, ideas or concepts displayed on the websites to a larger audience.
SEO services offered in India are the ultimate combination of quality and expertise. Every business needs an extra boost in online marketing if it aims to expand its ventures and its horizons. In the present day and age, the time-tried methods of marketing and advertising are no longer sufficient. Nowadays, modern, technologically advanced and cutting edge methods are needed to create and maintain a brand name, be it for a small business or a multinational corporation. Simply put, in this web of online connectivity, online marketing is the boat one sails the seas of business success in.
In India, the range of SEO services provided is dazzling; varying from online optimization techniques to offline optimization schemes. Online optimization is primarily concerned with reviewing the content of a website, the link building process, directing and redirecting processes, hosting and so on and so forth. On the other hand, offline optimization refers to techniques that are used for the purpose of finding and collecting relative responses and interactions from various social networks. In a world where the amount of online interaction equals, if not overpowers, offline interaction between people, keeping a finger on the pulse of public opinion and activity is vital. And it is in these two key concepts that the Indian SEO service providers are par excellence.
SEO Services In India: An Amalgamation Of Quality And Expertise
SEO service (Search Engine Optimization) is a thread of expertise offered by consultants to companies and brands that want to create a strong brand image in the online world. These consultants deal with the optimization of a particular website and decide the position of the webpage on the organic search pages by improving its content and incorporating web links at optimized levels. Optimization includes website hosting, redirects, keyword optimization, back links etc. It has become popular in the world of online marketing across the globe and is gaining popularity in India as well.
India is a growing Information Technology monster and its IT sector is the fastest growing sector in the country; it is obviously a sign of progress and every progressing country has its own pearl crowns. Indians working in IBM, Microsoft, Apple and other IT pyramids have furthered India’s approach towards success, and with national IT companies booming and foreign clients and contracts increasing, it comes as no surprise that the Indian online marketing world is now turning its head towards the global trend of Search Engine Optimization.
Indian SEO services provide technological skills that are second to none in the global sphere. With expertise in software arts, java skills, website optimization and content manipulation, the Indian SEO professionals are fast gaining international recognition for their superlative.
With the advent of the Internet in daily life in Indian society, ranging from shopping portals and travel websites to beauty and health forums and financial websites, the need for SEO has never been more pronounced as it is now. Organic search engine listings are instrumental for businesses and website owners because they not only drive traffic to the websites, but also help to sell products, services, ideas or concepts displayed on the websites to a larger audience.
SEO services offered in India are the ultimate combination of quality and expertise. Every business needs an extra boost in online marketing if it aims to expand its ventures and its horizons. In the present day and age, the time-tried methods of marketing and advertising are no longer sufficient. Nowadays, modern, technologically advanced and cutting edge methods are needed to create and maintain a brand name, be it for a small business or a multinational corporation. Simply put, in this web of online connectivity, online marketing is the boat one sails the seas of business success in.
In India, the range of SEO services provided is dazzling; varying from online optimization techniques to offline optimization schemes. Online optimization is primarily concerned with reviewing the content of a website, the link building process, directing and redirecting processes, hosting and so on and so forth. On the other hand, offline optimization refers to techniques that are used for the purpose of finding and collecting relative responses and interactions from various social networks. In a world where the amount of online interaction equals, if not overpowers, offline interaction between people, keeping a finger on the pulse of public opinion and activity is vital. And it is in these two key concepts that the Indian SEO service providers are par excellence.