Tag Archives: website
Are you taking on Goliath with your Website Linking Strategy?
When it comes to your website link building strategy are you taking on Goliath?
Lets look at the search engine ranking you are looking to get to your site for example if you are looking to get to a number one listing under the keyword Internet Marketing’ in Google. Is the target you are aiming at a Goliath? As in a lot of well established competition?
I know David won the mythical battle, but wouldn’t it be better to have the best odds possible?
A website Link building Strategy with focused keywords, which is achievable, is going to bring a focused visitor ready to buy rather than untargeted “traffic for ego”
To do this properly you need to research the words you think that you most likely customer and research the competition in this area.
And also look at the facts about the top listed websites:
1. What page rank does it have? 2. How many links does the site have pointing to it? 3. How many pages does it have listed? 4. What type of site is it eg: Normal, Blog or Wikipedia? 5. Does it exchange links?
A search under the term “internet marketing” shows all the different types of sites mentioned above- the competitive terms are good for showing what works.
Some webmasters say that you should vary the “Anchor text” this is the text that displays in a text link on another site, linking to your site. Some webmaster software programs automatically insert the same text in every page they display.
Lets look at a real time example:
1. Search for “Reciprocal Link Software” without quote marks, in Google 2. You should find the program Autolinks Pro 3. Go to the demo version 4. You will see that the software generates pages, with the text “Reciprocal Link Software” in every page.
Now that’s the same text, on every page, of every site, of every user online. Now there will be others that will link with something different, for example the domain name, but the majority of the links say what the site is about. That’s logical enough for both Humans and Google!
Seeing a number 1 ranked website out of 1 million results, on a focused keyword site is enough proof for me what works!
From here you need to develop a conclusion. Focused 2 3 words that helps you avoid taking on the Goliath’s of search engine results. The more targeted the visitor, the more likely he is to stay and take the action you want.
This is not to say that you cannot take on a Goliath, there just needs to be and understanding of the effort of time and resources of taking on a giant! Understand the battle field!
Top Ecommerce Hosting Considerations to Keep in Mind
With businesses expanding their markets online nowadays, it is just normal that different website hosting companies provide special options for their patrons. Especially since these enterprises tend to have special needs. Demands tend to spike up for a package that will let an entrepreneur offer as much features and services they can in their sites, making it important for an ecommerce hosting to be available.
If you are still quite new in this department, you may be wondering what exactly an ecommerce hosting is. For those who are still learning the jargon, this term refers to the kind of hosting package commercial websites need. As you may know very well, a lot of businesses are already using the internet to sell and profit more. And as these websites need the different features to support their catalogues and download options among many others. They have to find not only the right website builder for the task, but also the kind of servers, software, applications, and even programming language support to achieve what they want in their site.
An ecommerce hosting is fitted for this purpose. However, they may differ in various features, especially since not all businesses offer the same thing. A retail business may not need what a service-providing company requires in their website, so learning what are the most important considerations when choosing an ecommerce website hosting package would be important for any thorough entrepreneur.
But what are these things that you need to keep in mind? Here are some examples:
1. Ample amount of disk space
If you are going to upload a good amount of information on your site to cater to your customers, it is very important that you have enough space for everything. Stuff like a shopping cart and product catalog needs a lot of room, especially if you have tons of items for sale. Sure, you may go over the limit and just pay for the fines, but also keep in mind that there are better packages that can give you more space without the extra payment, so why not look for those opportunities instead?
1. Enough bandwidth
Of course, being an entrepreneur, you are looking forward to attracting a good amount of traffic to your website; besides, this is one of the ways you can make a sale. This is why planning ahead is important if you want to succeed, because even if your venture is still small, chances are, you can generate a good amount of traffic one way or another. So, to cater to that amount of activity, your site needs to be capable enough of handling the influx of clicks and page impressions. Or else, your website can crash and be the very reason why you can’t profit from the great thing that is happening.
1. The server
This is probably the most important of them all because it can determine a lot for you. It can help you save and make a more efficient website for starters.
What kind of server should you use?
You see, there are different kinds of these available, and some can give you better performance than others. It may seem too technical for someone who’s inexperienced, but your website builder can surely lend you a hand and walk you through in choosing one of these things.
These three are just the most basic things you should keep in mind when choosing an ecommerce website hosting offer. Again, if things tend to be too difficult and technical for you, you can always ask for assistance from website builder firms, like Pace Work Technologies. They will surely know what you need.