RSS? Internet marketing? Why and how?

You probably have seen RSS several times in the course of your internet surfing. What is RSS? RSS is a XML file format for syndicating content and news on the web. RSS stands for Really Simple Syndication or Rich Site Summary; syndicating means republishing an article that comes from another source such as a website.

Simply stated, RSS is a means of publicizing updates about any website. It may or may not include a summary and/or photos of the latest posting. Other than content, you can also attach multimedia files, like videos or pictures. Those that do provide summaries (thus Rich Site Summary) allow any user to skim through the article so that they could decide later on if they want to access the website source. The RSS feed usually contains both the title of the actual update as well as the link to the website source.

How exactly does RSS work?

To be able to use RSS, you first have to download software (content management system), so that the XML format can be read. The title, and excerpt of the actual article, and a link to the full article are shown.

For users to access any particular RSS feed, they will need to use a feed reader or an aggregator or a of some type. An aggregator searches for updates on RSS-enabled webpages then displays it. It can either be a standalone application or a web browser type extension, depending on your operating system.

What exactly are the real benefits of RSS?

1. It gives you the latest updates as soon as it comes out.

2. It gives the power of subscription to the user.

3. It saves on surfing time by helping the surfer to decide on which items to prioritize when reading or browsing the net.

4. It can be used as a powerful advertising or marketing tool.

5. It cuts down on the clutter in your inbox.

6. It is spam free and since RSS does not make use of your email address to send updates your privacy is kept safe from spam mails.

7. Unsubscribing from an RSS feed is hassle-free.

What exactly are the drawbacks of RSS?

1. Since it is a new technology, many sites still do not support RSS.

2. Graphics and photos do not appear in all RSS feeds.

3. Some users prefer receiving email updates over an RSS feed.

4. Publishers cannot determine how many users are subscribed to their feed and the frequency of their visits.

5. RSS feeds create higher traffic and demands on the server.

6. The identity of the source website can be confusing.

How exactly do I start using RSS?

Basically, there are two things you need: an RSS feed and an RSS aggregator or reader. The RSS feed comes from an RSS-supported website. There are also websites that provide a list of RSS feeds of different websites. An RSS aggregator is what is used to read the RSS feed from the source website. It goes out, scans and collects data on all the latest RSS feeds from the worldwide web.

RSS? Internet marketing? Why and how?

You probably have seen RSS several times in the course of your internet surfing. What is RSS? RSS is a XML file format for syndicating content and news on the web. RSS stands for Really Simple Syndication or Rich Site Summary; syndicating means republishing an article that comes from another source such as a website.

Simply stated, RSS is a means of publicizing updates about any website. It may or may not include a summary and/or photos of the latest posting. Other than content, you can also attach multimedia files, like videos or pictures. Those that do provide summaries (thus Rich Site Summary) allow any user to skim through the article so that they could decide later on if they want to access the website source. The RSS feed usually contains both the title of the actual update as well as the link to the website source.

How exactly does RSS work?

To be able to use RSS, you first have to download software (content management system), so that the XML format can be read. The title, and excerpt of the actual article, and a link to the full article are shown.

For users to access any particular RSS feed, they will need to use a feed reader or an aggregator or a of some type. An aggregator searches for updates on RSS-enabled webpages then displays it. It can either be a standalone application or a web browser type extension, depending on your operating system.

What exactly are the real benefits of RSS?

1. It gives you the latest updates as soon as it comes out.

2. It gives the power of subscription to the user.

3. It saves on surfing time by helping the surfer to decide on which items to prioritize when reading or browsing the net.

4. It can be used as a powerful advertising or marketing tool.

5. It cuts down on the clutter in your inbox.

6. It is spam free and since RSS does not make use of your email address to send updates your privacy is kept safe from spam mails.

7. Unsubscribing from an RSS feed is hassle-free.

What exactly are the drawbacks of RSS?

1. Since it is a new technology, many sites still do not support RSS.

2. Graphics and photos do not appear in all RSS feeds.

3. Some users prefer receiving email updates over an RSS feed.

4. Publishers cannot determine how many users are subscribed to their feed and the frequency of their visits.

5. RSS feeds create higher traffic and demands on the server.

6. The identity of the source website can be confusing.

How exactly do I start using RSS?

Basically, there are two things you need: an RSS feed and an RSS aggregator or reader. The RSS feed comes from an RSS-supported website. There are also websites that provide a list of RSS feeds of different websites. An RSS aggregator is what is used to read the RSS feed from the source website. It goes out, scans and collects data on all the latest RSS feeds from the worldwide web.