Tag Archives: traffic
Pros and cons of link swapping
The vast amounts of information that is available on the internet can be got easily by using the search engines. To be visible one needs to have a good page rank. This page ranking is decided by various parameters. One of them is linking strategy. This is a very good feature used to increase traffic to the website. Linking is a simple yet powerful tool. It has to be used in the right manner to increase traffic flow to the website. There are different means to develop a good link structure.
Benefits of linking
The most common and popular means of link creation is through the link exchange directory. This is an online directory having a database of millions of websites which are looking to start linking. They are neatly catalogued and chronicled. These link exchange sites are easy to use, have user friendly instructions and are very popular. The reason being that the sites which are on it have already been checked and validated. Hence all one needs to do is find the right site and start the procedure. The process of link creation is handled very well by these directories. The link creation should be done with a site of similar interest, or else it is a waste of time and exposure.
The negatives of link swapping
One of the off shoots of link swapping is reciprocal linking exchange. This is where both the websites have gateways to each other. This set up is beneficial to both the sites. But since linking is easy, it is done rampantly and without any reason. It is very easy to fall prey to link farms. Here the linking is random and does not serve any purpose. We need to be careful while accepting a link exchange request. This is why reciprocal link exchange directory comes into the picture. They are hugely helpful and totally eliminate these problems.
Judicious use of Link exchange
Since linking is popular it is very easy to get carried away. If the user is looking for serious increase in traffic, then link building is a very good way to do it. This is a very innovative feature, if used well will provide very good returns. It also has a say in page rank. Hence it becomes important to use it well.
SEO Tricks that Everyone can Play With
Many marketing methods can stabilize your site traffic as long as you continuously work on them. But SEO is something that you need to work hard on for a while and once you finally do, you can take a break or concentrate on other marketing methods and still attract traffic from search engines. Every Internet marketer should know how important search engine optimization is but not everyone is willing to take it head on especially if they already know other marketing methods that are essential in keeping the site flowing with traffic. This makes SEO a lot more important than you think if you really want to increase your traffic exponentially. If you still feel intimidated with the ordinary SEO practices, you can try these SEO tricks which are designed for any kind of marketer.
Keyword Tool Usage Selecting keywords counts as your first phase in getting down and dirty with SEO. This requires a bit of creativity and a lot of research if you want to come up with highly effective keywords. Using keyword tools is one of the best SEO tricks that is within reach if you have an Internet connection. If you do not know what a keyword tool is, check out the Google AdWords Keyword Tool and paste your site there. The keyword tool will work automatically by checking all of the text content on your page and detecting the frequency of common keyword phrases that it finds. In addition, the keyword tool will automatically execute search queries of these keywords to determine how popular each phrase is. It will also generate keyword phrases of its own based on the keywords that it finds on your site. The results serve as a nice overview of different keyword phrases along with their competitiveness so you can quickly choose which phrases you should focus on.
Header and Title Optimization Now that you have some keywords to work with, you can try out other accessible tricks such as header and title optimization. If your site has headers and subheaders, this should be one of the easiest SEO tricks to try out. All you need to do is apply whatever keyword phrases you have chosen to headers and titles. You do not have to do it with all of your pages as it may lessen the appeal of your site. But if you optimize some of these pages, your pages should be better indexed.
Content Updating Don’t throw away those keywords just yet because more SEO tricks can be applied like content updating which is like header and title optimization but it affects the body and details of your pages. Once again, you do not have to make a full revision especially if your content looks readable for visitors. Just implement some additional keyword phrases without ruining the thought of the article. From there, you can either add more content or share the content by uploading to article directories and adding links after them so you have more inbound links and better offsite optimization.
SEO Tricks that Everyone can Play With
Many marketing methods can stabilize your site traffic as long as you continuously work on them. But SEO is something that you need to work hard on for a while and once you finally do, you can take a break or concentrate on other marketing methods and still attract traffic from search engines. Every Internet marketer should know how important search engine optimization is but not everyone is willing to take it head on especially if they already know other marketing methods that are essential in keeping the site flowing with traffic. This makes SEO a lot more important than you think if you really want to increase your traffic exponentially. If you still feel intimidated with the ordinary SEO practices, you can try these SEO tricks which are designed for any kind of marketer.
Keyword Tool Usage Selecting keywords counts as your first phase in getting down and dirty with SEO. This requires a bit of creativity and a lot of research if you want to come up with highly effective keywords. Using keyword tools is one of the best SEO tricks that is within reach if you have an Internet connection. If you do not know what a keyword tool is, check out the Google AdWords Keyword Tool and paste your site there. The keyword tool will work automatically by checking all of the text content on your page and detecting the frequency of common keyword phrases that it finds. In addition, the keyword tool will automatically execute search queries of these keywords to determine how popular each phrase is. It will also generate keyword phrases of its own based on the keywords that it finds on your site. The results serve as a nice overview of different keyword phrases along with their competitiveness so you can quickly choose which phrases you should focus on.
Header and Title Optimization Now that you have some keywords to work with, you can try out other accessible tricks such as header and title optimization. If your site has headers and subheaders, this should be one of the easiest SEO tricks to try out. All you need to do is apply whatever keyword phrases you have chosen to headers and titles. You do not have to do it with all of your pages as it may lessen the appeal of your site. But if you optimize some of these pages, your pages should be better indexed.
Content Updating Don’t throw away those keywords just yet because more SEO tricks can be applied like content updating which is like header and title optimization but it affects the body and details of your pages. Once again, you do not have to make a full revision especially if your content looks readable for visitors. Just implement some additional keyword phrases without ruining the thought of the article. From there, you can either add more content or share the content by uploading to article directories and adding links after them so you have more inbound links and better offsite optimization.