Tag Archives: top
Is SEO Really Important For Internet Marketing?
Well, the title of the article may surprise many people as everybody is aware of the fact that Search engine optimization (SEO) is really very important for internet marketing. There is absolute no second opinions about it. However, the main concern of the article is how far the importance of seo impacts the internet marketing.
It is undoubtedly the ubiquity of the search engines, viz Google in our lives and the way Google has encroached into all aspects of online marketing that makes each one of us wonder at the significance of search engine optimization in getting various sites to rank at the top of major search engines. So, all online business owners are bee lining good looking and user friendly websites. But is that sufficient? Can having an exceptionally beautiful website make your business rank higher on the search engines? The answer is definitely- no.
Just having a visually appealing website will get you nowhere. To get a web visibility, a website also needs to ensure that the site features in the search engine result pages and for this you have to employ the services of search engine optimization or SEO company India. Various marketing techniques are employed to maintain and enhance a website so as to increase its chances of being ranked at the top of SERPs.
A seo company India will make your website look more attractive, relevant and accessible for the search engines to get it indexed and cached. This factor is extremely important for your potential as well as existing customers to locate your website easily. Seo helps your website to generate constant traffic, thus, establishing your companys credibility and repute. Below written are some points that will help you in knowing how can SEO and SEO company India benefit your business:
Getting a higher web visibility: almost every one of us searches for information on search engines and it is only when your website is optimized, the search engines will make it visible to the information seekers online.
Generating traffic: seo techniques make sure that your site contains relevant and original content. This leads to your website rank above than other websites, thus, generating more visitors and traffic.
It is much cheaper and effective than traditional form of advertising: seo techniques employ strategies that are far more effective and cheaper than other traditional mediums of advertising.
Why A New Site May Get Sandboxed By Google
Did you already encounter the painful experience of launching a new website and no matter what you do it just seems impossible to get the site show up in the top 10, top 20 or even top 30 in Google’s search engine rankings?
This is commonly known as the Google sandboxing effect. It doesn’t necessarily happen to every new site, but experts believe that it may happen to about 60-70% of all newly launched sites.
But, what does it actually mean to “get sandboxed”?
Truth is, no one knows exactly, except maybe a few engineers from Google. Most search engine experts believe that there are various factors that trigger the sandboxing effect within the first few weeks after a new site has been launched.
It could happen that you launch a brand new site and after one week it shows up at position 10 in Google (this obviously won’t happen for a competitive keyword, but for a long-tail keyword it is very possible). You do some work on your new site, you build some backlinks and suddenly, one week later the site shows up somewhere around position 100.
That’s typically a sign that your site got sandboxed. For certain keywords it seems like that a new site gets sandboxed immediately, right after its launch.
Now, what are the reasons for a new site getting sandboxed?
As I already mentioned, no one knows exactly, but here are some of the reasons that seem to trigger the sandboxing effect:
* Building too many links too quickly.
* All backlinks are coming from one single source – for example, all backlinks are from social bookmarking sites.
* The site contains too much duplicate content. This may happen if content is pulled in from RSS feeds.
* There is a lack of anchor text variation – this happens if the exact same keyword is used for all backlink anchor texts.
* And as I already mentioned, it seems like certain keywords that are highly competitive or that belong to a certain niche automatically trigger the sandbox effect.
Once your site has been sandboxed, there isn’t really a lot you can do to get out of it within a few days or weeks. Just be patient and wait. Create unique content and build quality backlinks. Most sites are trapped in the sandbox for about 4-8 months.
So, it can happen that your site is stuck at position 100 for several months and then suddenly it moves onto Google’s top 10.
Why A New Site May Get Sandboxed By Google
Did you already encounter the painful experience of launching a new website and no matter what you do it just seems impossible to get the site show up in the top 10, top 20 or even top 30 in Google’s search engine rankings?
This is commonly known as the Google sandboxing effect. It doesn’t necessarily happen to every new site, but experts believe that it may happen to about 60-70% of all newly launched sites.
But, what does it actually mean to “get sandboxed”?
Truth is, no one knows exactly, except maybe a few engineers from Google. Most search engine experts believe that there are various factors that trigger the sandboxing effect within the first few weeks after a new site has been launched.
It could happen that you launch a brand new site and after one week it shows up at position 10 in Google (this obviously won’t happen for a competitive keyword, but for a long-tail keyword it is very possible). You do some work on your new site, you build some backlinks and suddenly, one week later the site shows up somewhere around position 100.
That’s typically a sign that your site got sandboxed. For certain keywords it seems like that a new site gets sandboxed immediately, right after its launch.
Now, what are the reasons for a new site getting sandboxed?
As I already mentioned, no one knows exactly, but here are some of the reasons that seem to trigger the sandboxing effect:
* Building too many links too quickly.
* All backlinks are coming from one single source – for example, all backlinks are from social bookmarking sites.
* The site contains too much duplicate content. This may happen if content is pulled in from RSS feeds.
* There is a lack of anchor text variation – this happens if the exact same keyword is used for all backlink anchor texts.
* And as I already mentioned, it seems like certain keywords that are highly competitive or that belong to a certain niche automatically trigger the sandbox effect.
Once your site has been sandboxed, there isn’t really a lot you can do to get out of it within a few days or weeks. Just be patient and wait. Create unique content and build quality backlinks. Most sites are trapped in the sandbox for about 4-8 months.
So, it can happen that your site is stuck at position 100 for several months and then suddenly it moves onto Google’s top 10.