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How directories affect a websites success
Building backlinks is essential to a websites success. To make money online your website has to get traffic. Building backlinks is one of the most important factors. Backlinks help your website to get ranked in the search engines and the more you have the better your Search Engine Ranking Position (SERPs). The higher your position in the search engines, the more traffic your website will get. Of course there are other ways to get traffic to a website, but building backlinks is an essential ingredient for doing so.
Submitting your website to Web Directories is a useful way of building backlinks. Web Directories are like the internets phone book. Like a physical phone book, web directories list entries that offer services/information or products for sale. If you own a business, you want your business to be shown to every potential customer available.
With each directory, physical or online, you can choose a category for your business to appear under. For example if you own a plumbing business, you want your advert to be placed under the plumbing section in the local yellow pages. Web Directories offer a category for your website to be placed under, so if you own a football merchandise website, you may want to place your website under the category of sport.
Also with a Web Directory you can choose certain keywords, known mostly as tags. These tags are useful for when someone searches a directory looking for a particular service or product. For example, you own a plumbing business in the UK. You may wish to place a tag saying “Plumbing services UK”. When a search is done for “Plumbing services UK” your website will be found under the search results.
Other benefits of a directory submission are one way backlinks. A one way backlink is just as it sounds, its one way. This means you do not have to link back to that website, they link to you. There are a different types of web directories around, but most directories are free and do not require a reciprocal link (a link back to their site).
Choosing a directory to submit to is easy. There are now thousands of directories all over the internet offering you a listing free of charge. Although it is quite quick and easy to submit your website for inclusion, listing the details and pressing submit, doing this for the thousands of directories out there can be quite a daunting task. Lets face it, time is money and most of us do not have hours/days to spare doing the same thing over and over, even if the benefits are greatly rewarding.
So lets face it, time is money. We have all heard the saying but it is true, you have built a website today, you want people to be visiting by tomorrow. Well one way to save time and money is to pay someone to do the work for you. That means using a small amount of your set-up budget to have another business go to each and every directory and submit the information for you. Meaning you will benefit from the hundreds/thousands of one way backlinks without any of the effort. The best thing about using another company to do the work for you is the experience that company has in its field. Most companies that offer a directory submission services know their markets, know their clients wants/needs and most of all know the best places to submit your website information to.
The way in which all websites, not only web directories, are ranked in order of importance is something called Page Rank. A website is scored between zero and ten, with zero being the lowest and ten being the highest. A Manual Directory Submission Service can offer your website a chance at being placed into high ranked web directories, giving you highly ranked backlinks. The more of these you get the more the search engines see your website as being important to them. The more the search engines see your website as being important, the higher your website will be in the search engines and the higher you are in the search engines, the more traffic and sales you will make.