Tag Archives: research

Are you taking on Goliath with your Website Linking Strategy?

When it comes to your website link building strategy are you taking on Goliath?

Lets look at the search engine ranking you are looking to get to your site for example if you are looking to get to a number one listing under the keyword ‘Internet Marketing’ in Google. Is the target you are aiming at a Goliath? As in a lot of well established competition?

I know David won the mythical battle, but wouldn’t it be better to have the best odds possible?

A website Link building Strategy with focused keywords, which is achievable, is going to bring a focused visitor ready to buy rather than untargeted “traffic for ego”

To do this properly you need to research the words you think that you most likely customer and research the competition in this area.

And also look at the facts about the top listed websites:

1. What page rank does it have? 2. How many links does the site have pointing to it? 3. How many pages does it have listed? 4. What type of site is it eg: Normal, Blog or Wikipedia? 5. Does it exchange links?

A search under the term “internet marketing” – shows all the different types of sites mentioned above- the competitive terms are good for showing what works.

Some webmasters say that you should vary the “Anchor text” – this is the text that displays in a text link on another site, linking to your site. Some webmaster software programs automatically insert the same text in every page they display.

Lets look at a real time example:

1. Search for “Reciprocal Link Software” without quote marks, in Google 2. You should find the program Autolinks Pro 3. Go to the demo version 4. You will see that the software generates pages, with the text “Reciprocal Link Software” in every page.

Now that’s the same text, on every page, of every site, of every user online. Now there will be others that will link with something different, for example the domain name, but the majority of the links say what the site is about. That’s logical enough for both Humans and Google!

Seeing a number 1 ranked website out of 1 million results, on a focused keyword site is enough proof for me what works!

From here you need to develop a conclusion. Focused 2 – 3 words that helps you avoid taking on the Goliath’s of search engine results. The more targeted the visitor, the more likely he is to stay and take the action you want.

This is not to say that you cannot take on a Goliath, there just needs to be and understanding of the effort of time and resources of taking on a giant! Understand the battle field!

All About Computer Viruses (Page 1 of 3)

Feel Free to reprint this article in newsletters and on websites, with resource box included. If you use this article, please send a brief message to let me know where it appeared: Your computer is as slow as molasses. Your mouse freezes every 15 minutes, and that Microsoft Word program just won’t seem to open.

You might have a virus.

Just what exactly is a virus? What kind is in your computer? How did it get there? How is it spreading and wreaking such havoc? And why is it bothering with your computer anyway?

Viruses are pieces of programming code that make copies of themselves, or replicate, inside your computer without asking your explicit written permission to do so. Forget getting your permission down on paper. Viruses don’t bother to seek your permission at all! Very invasive.

In comparison, there are pieces of code that might replicate inside your computer, say something your IT guy thinks you need. But the code spreads, perhaps throughout your office network, with your consent (or at least your IT guy’s consent). These types of replicating code are called agents, said Jimmy Kuo, a research fellow with McAfee AVERT, a research arm of anti-virus software-maker McAfee Inc.

In this article, though, we’re not talking about the good guys, or the agents. We’ll be talking about the bad guys, the viruses.

A long, long time ago in computer years, like five, most viruses were comprised of a similar breed. They entered your computer perhaps through an email attachment or a floppy disk (remember those?). Then they attached themselves to one of your files, say your Microsoft Word program.

When you opened your Microsoft Word program, the virus replicated and attached itself to other files. These could be other random files on your hard drive, the files furthest away from your Microsoft Word program, or other files, depending on how the virus writer wanted the virus to behave.

This virus code could contain hundreds or thousands of instructions. When it replicates it inserts those instructions, into the files it infects, said Carey Nachenberg, Chief Architect at Symantec Research Labs, an arm of anti-virus software-maker Symantec. Corp.

Because so many other types of viruses exist now, the kind just described is called a classic virus. Classic viruses still exist but they’re not quite as prevalent as they used to be. (Perhaps we could put classic viruses on the shelf with Hemingway and Dickens.)

These days, in the modern era, viruses are known to spread through vulnerabilities in web browsers, files shared over the internet, emails themselves, and computer networks.

As far as web browsers are concerned, Microsoft’s Internet Explorer takes most of the heat for spreading viruses because it’s used by more people for web surfing than any other browser.

Nevertheless, “Any web browser potentially has vulnerabilities,” Nachenberg said.

For instance, let’s say you go to a website in IE you have every reason to think is safe, Nachenberg said.

All About Computer Viruses (Page 1 of 3)

Feel Free to reprint this article in newsletters and on websites, with resource box included. If you use this article, please send a brief message to let me know where it appeared: Your computer is as slow as molasses. Your mouse freezes every 15 minutes, and that Microsoft Word program just won’t seem to open.

You might have a virus.

Just what exactly is a virus? What kind is in your computer? How did it get there? How is it spreading and wreaking such havoc? And why is it bothering with your computer anyway?

Viruses are pieces of programming code that make copies of themselves, or replicate, inside your computer without asking your explicit written permission to do so. Forget getting your permission down on paper. Viruses don’t bother to seek your permission at all! Very invasive.

In comparison, there are pieces of code that might replicate inside your computer, say something your IT guy thinks you need. But the code spreads, perhaps throughout your office network, with your consent (or at least your IT guy’s consent). These types of replicating code are called agents, said Jimmy Kuo, a research fellow with McAfee AVERT, a research arm of anti-virus software-maker McAfee Inc.

In this article, though, we’re not talking about the good guys, or the agents. We’ll be talking about the bad guys, the viruses.

A long, long time ago in computer years, like five, most viruses were comprised of a similar breed. They entered your computer perhaps through an email attachment or a floppy disk (remember those?). Then they attached themselves to one of your files, say your Microsoft Word program.

When you opened your Microsoft Word program, the virus replicated and attached itself to other files. These could be other random files on your hard drive, the files furthest away from your Microsoft Word program, or other files, depending on how the virus writer wanted the virus to behave.

This virus code could contain hundreds or thousands of instructions. When it replicates it inserts those instructions, into the files it infects, said Carey Nachenberg, Chief Architect at Symantec Research Labs, an arm of anti-virus software-maker Symantec. Corp.

Because so many other types of viruses exist now, the kind just described is called a classic virus. Classic viruses still exist but they’re not quite as prevalent as they used to be. (Perhaps we could put classic viruses on the shelf with Hemingway and Dickens.)

These days, in the modern era, viruses are known to spread through vulnerabilities in web browsers, files shared over the internet, emails themselves, and computer networks.

As far as web browsers are concerned, Microsoft’s Internet Explorer takes most of the heat for spreading viruses because it’s used by more people for web surfing than any other browser.

Nevertheless, “Any web browser potentially has vulnerabilities,” Nachenberg said.

For instance, let’s say you go to a website in IE you have every reason to think is safe, Nachenberg said.