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Increasing Web Traffic by Links

Every people with an online presence wishes to increase web traffic to their web site. It doesn’t matter if you have a page to get money from ads, to promote a good cause, to inform or just to have fun: in all cases it’s useless to run a web site if no one is going to visit it. Advertising may be quite expensive, but fortunately there are some great free ways of generating web traffic.

A good way to increase traffic on your website is to find blogs that are related to the interests of your readers. Create a username for the blog site that reflects the content of your own site. For example, if your site is about collecting antique cameras, then choose a username such as “old camera collector” or “antique camera guy. Then go to the comment section of the blog and reference your related site and include the url.

Something else that you may want to think about is that a static site can grow old. The content on your site is designed to be read and remembered. After someone has read your site and the articles contained on it, they usually do not want to read it again, or have no need to. Because of this, a successful website should be frequently updated with unique content and newer articles. The readers who visit your site will check your website often for these updated articles and come back to read them over and over again. That is more traffic for your site!

Online networking is helpful. You should find and contact owners with sites that would attract your target audience. Ask them for a quote for an online article, or invite them for a guest appearance on your blog or to write an article for your site.

Site owners, being quite flattered, may put you on their blog roll or even give you a link back from their site. By being asked to guest blogger post or even to write an article for their site will give you more exposure and free web traffic.

Don’t limit your networking to only small blogs or sites. Many very successful bloggers have gotten exposure and a huge amount of hits from being quoted in larger publications like their local newspaper or even major magazines like Time or Newsweek. They may be primarily old-fashioned paper publications, but most of them have an online component.

Having your site mentioned in a large publication is probably the best way to increase web traffic. To make this happen you should determine the subjects which interest your readers, and find reporters who cover those subjects. Then you can send these reporters press releases. You can also send them letters telling them how much you enjoyed their articles and letting them know that you have a related site. It’s possible that they will use quotes from your letters and website or even mention your site.

“The Power of Text Links”

Links drive direct traffic to your website. Links directly increase your website’s rankings. Link building is the art of attracting links that you want. Anybody can engage in link building. Links come from anywhere that you want them to come from.
Links can come from…
• Blog posts
• Press releases
• Text links
• Links from websites related to your website

Tip: Your inbound link profile is extremely important. You need to understand what your link profile should look like. You need to build a “natural” inbound link profile. It used to be about the quantity of links. However, the search engines have recently added filters that discount unnatural links.

A natural profile link includes your domain name and a variety of links that directly relate to your website. These links vary in nature. For example, don’t have the same link over and over. Have synonyms of the link instead. This is more natural and shows that you didn’t just go for quantity.

Tip: Permanent links equal equity. Equity is built based upon links that you have over time. So websites that have had links for several years have more power than newer links from newer websites. The key is to not ever stop obtaining inbound links.

Tip: Links that are in the text copy carry more weight than links that are simply on the page.

Tip: Obtain theme related links. Obtain links from websites that relate to yours.

Tip: Build links that you can control. Otherwise, you might incur an over optimization penalty.

Tip: Set up your own Blog. Put the Blog under your domain name. Write interesting posts so people will link to your Blog. Comment on other Blogs. These will build deep links. Deep links point to other pages on your website besides your homepage.

Tip: It’s more important to have a higher percentage of deep links.

“The Power of Text Links”

Links drive direct traffic to your website. Links directly increase your website’s rankings. Link building is the art of attracting links that you want. Anybody can engage in link building. Links come from anywhere that you want them to come from.
Links can come from…
• Blog posts
• Press releases
• Text links
• Links from websites related to your website

Tip: Your inbound link profile is extremely important. You need to understand what your link profile should look like. You need to build a “natural” inbound link profile. It used to be about the quantity of links. However, the search engines have recently added filters that discount unnatural links.

A natural profile link includes your domain name and a variety of links that directly relate to your website. These links vary in nature. For example, don’t have the same link over and over. Have synonyms of the link instead. This is more natural and shows that you didn’t just go for quantity.

Tip: Permanent links equal equity. Equity is built based upon links that you have over time. So websites that have had links for several years have more power than newer links from newer websites. The key is to not ever stop obtaining inbound links.

Tip: Links that are in the text copy carry more weight than links that are simply on the page.

Tip: Obtain theme related links. Obtain links from websites that relate to yours.

Tip: Build links that you can control. Otherwise, you might incur an over optimization penalty.

Tip: Set up your own Blog. Put the Blog under your domain name. Write interesting posts so people will link to your Blog. Comment on other Blogs. These will build deep links. Deep links point to other pages on your website besides your homepage.

Tip: It’s more important to have a higher percentage of deep links.