Tag Archives: ranking
Three Need To Know Secrets for Ideal and Valuable Backlinks
As you have probably seen many times already receiving outside links to your url is most likely the most crucial factor determining your victory for high rankings in the search engines. The Google Monster has changed the way that sites are ranked from using keyword factors on a specific site to external factors (back links) giving your site greater credibility by other sites wanting to link back to your site.
A high rank in Google must be a number one precedence as they are the most widely used search engine in the world. If you are preparing on getting your targeted traffic from the search engines this is a critical step. I know that you want to rank well at Google but so do tens of millionssites and that makes it that harder to accomplish. If you can get a high PR and Google ranking then the income will follow.
Tip 1: Keeping Track of your traffic and results.
Before|Prior to}}}} you begin your linking campaign you will need to be aware of how you are going to trace your efforts. Working hard on constructing these different types of back links and not being aware of what works and what doesnt is just plain foolish. When you know what works and what doesnt it will be much easier for you to expend your time and energy more efficiently and to achieve better results faster.
You will need to discover a method to a) see what sites that sends traffic to your site, what sites send you actual buyers (traffic that converts into sales or opt-ins). This information is EXTREMELY VALUABLE it must not be ignored.
Google has its Webmaster Tools and if you use Google search and look for “free traffic analyzer” you will find a group of sites that can supply you tools to get the job done. You may opt to consider seeking out more professional tools to do the job so that you will be able to track more specific items you may be interested in ( Where is traffic coming from, what areas of the world are visiting your site etc) that you need in order to not only make sure your pages rank well but that your pages will also convert the people actually visiting it.
One tool that I have had very good experiences using is the Google tool named Google Analytics. It is free and has a many features. You are also able to combine it with your Adwords account if you are using PPC to drive traffic to your site.
Tips 2: Be persistent over a period of time.
It takes time to gain rankings, these things dont happen over night. It can take months before most search engines give your site all the credit for the back links you have attained. You can see some promotion for links in days or weeks but often it is short-term and you should anticipate your rankings to jumping up an down in the search engines for a few months to come.
So be sure to put links on websites where they will be long lived. You want them to stay for months (and preferably years or even forever).
That is not all. Even though you have built up a great number of high quality links you will need to do a minimum effort ( add some links every day if you are able) in creating more and more links to your site over time. This can be undertaken in a lot of ways that wont take up a lot of your time but make sure that you never ever stop the effort entirely. The muscle you have built will erode over time so make sure that you keep adding “votes” for your site.
Tips 3: Be wary of outbound links.
Most websites and pages have links pointing to other sites or other internal pages. The fewer links the page where you will leave your link the better. The effect the page has on your link (and therefore page) will decrease with the number of outbound links.
Creating great content articles and having them displayed on the right sites will do wonders for your ranking. If youre not Shakespeare (and who among us is) you might want to consider finding ghost writers to do the job for you. Sure you can end up paying $30-$50 for a good article (800-1000 words) but if it will end up sending you more customers because of the improved ranking it might be a great investment.
The ideal possible link you can get will be from germane pages with a high PR and great rankings in the search engines and where the link to your site is the only one present. This is not something that you will often experience!!
A way to achieve a situation close to this is when you write great articles and have them posted on high quality websites. Here you will often see some internal links but for the most part the link to your site (in the reference section of the article you wrote) will be the only outbound link.
Three Need To Know Secrets for Ideal and Valuable Backlinks
As you have probably seen many times already receiving outside links to your url is most likely the most crucial factor determining your victory for high rankings in the search engines. The Google Monster has changed the way that sites are ranked from using keyword factors on a specific site to external factors (back links) giving your site greater credibility by other sites wanting to link back to your site.
A high rank in Google must be a number one precedence as they are the most widely used search engine in the world. If you are preparing on getting your targeted traffic from the search engines this is a critical step. I know that you want to rank well at Google but so do tens of millionssites and that makes it that harder to accomplish. If you can get a high PR and Google ranking then the income will follow.
Tip 1: Keeping Track of your traffic and results.
Before|Prior to}}}} you begin your linking campaign you will need to be aware of how you are going to trace your efforts. Working hard on constructing these different types of back links and not being aware of what works and what doesnt is just plain foolish. When you know what works and what doesnt it will be much easier for you to expend your time and energy more efficiently and to achieve better results faster.
You will need to discover a method to a) see what sites that sends traffic to your site, what sites send you actual buyers (traffic that converts into sales or opt-ins). This information is EXTREMELY VALUABLE it must not be ignored.
Google has its Webmaster Tools and if you use Google search and look for “free traffic analyzer” you will find a group of sites that can supply you tools to get the job done. You may opt to consider seeking out more professional tools to do the job so that you will be able to track more specific items you may be interested in ( Where is traffic coming from, what areas of the world are visiting your site etc) that you need in order to not only make sure your pages rank well but that your pages will also convert the people actually visiting it.
One tool that I have had very good experiences using is the Google tool named Google Analytics. It is free and has a many features. You are also able to combine it with your Adwords account if you are using PPC to drive traffic to your site.
Tips 2: Be persistent over a period of time.
It takes time to gain rankings, these things dont happen over night. It can take months before most search engines give your site all the credit for the back links you have attained. You can see some promotion for links in days or weeks but often it is short-term and you should anticipate your rankings to jumping up an down in the search engines for a few months to come.
So be sure to put links on websites where they will be long lived. You want them to stay for months (and preferably years or even forever).
That is not all. Even though you have built up a great number of high quality links you will need to do a minimum effort ( add some links every day if you are able) in creating more and more links to your site over time. This can be undertaken in a lot of ways that wont take up a lot of your time but make sure that you never ever stop the effort entirely. The muscle you have built will erode over time so make sure that you keep adding “votes” for your site.
Tips 3: Be wary of outbound links.
Most websites and pages have links pointing to other sites or other internal pages. The fewer links the page where you will leave your link the better. The effect the page has on your link (and therefore page) will decrease with the number of outbound links.
Creating great content articles and having them displayed on the right sites will do wonders for your ranking. If youre not Shakespeare (and who among us is) you might want to consider finding ghost writers to do the job for you. Sure you can end up paying $30-$50 for a good article (800-1000 words) but if it will end up sending you more customers because of the improved ranking it might be a great investment.
The ideal possible link you can get will be from germane pages with a high PR and great rankings in the search engines and where the link to your site is the only one present. This is not something that you will often experience!!
A way to achieve a situation close to this is when you write great articles and have them posted on high quality websites. Here you will often see some internal links but for the most part the link to your site (in the reference section of the article you wrote) will be the only outbound link.
August Activity: Google Algorithm Changes and SERP Updates
August seems to be the month for shaking things up when it comes to Google search engine rankings. We have come to terms with the often chaotic realities of the Internet Marketing game and assume a comfortable position on the tips of our toes. On any given day weve got our helmets strapped on tight and eagerly await any curveballs that may come our way.
Thus far weve seen new adjustments happening on a daily basis. While there have been rumors spreading like wildfire, we received confirmation of change straight from the source earlier this month.
Google announced a new signal of ranking within their search algorithm in the hopes to “deliver legitimate, quality sources of content more easily.” Depending on the nature of your website and your SEO efforts thus far, these changes could be very beneficial. More often than not, they will have the opposite effect.
These updates are aimed to discourage copyright infringements and will target websites with a high number of valid removal notices. Google will utilize Digital Millennium Copyright Act “takedown” requests to determine the websites that have been repeatedly reported for such violations. When these piracy penalties were released the first site that came to many peoples minds was YouTube, which is the target of many DMCA requests. Those of you addicted to videos of cats or babies laughing have no fear! Google has explained YouTube will not be penalized based on these updates:
“Requests for products other than Google Search (e.g, requests directed at YouTube or Blogger) are not included.”
Now that you can sleep easy knowing that your favorite 90s music video compilations are safe, lets move on to another Awesome August Alteration! See what I did there? Who doesnt love a good alliteration every once and awhile?
News is circulating that Google has been testing a transition away from their traditional 10 listing display. Rather than displaying 10 results per search query, in some cases only 7 are being shown. For example, take a look at my search for “Overstock” earlier today (I like bargain shopping)
Dr. Peter Meyers at SEOmoz explains that while SERPS with less than 10 results arent necessarily a new thing, they have never been as frequent as the increase weve seen in August. Historic frequency ranges between 1-4% whereas now, about 20% of the search engine results pages on Google are showing only 7 listings.
While 20% may seem high, in retrospect its a very small portion of SERPs. Meyers continues on to describe the correlation between this “shrinkage” and the presence of “sitelinks” within listings. Essentially, 7 packs will be displayed if the word used in your search query matches your domain and displays sitelinks.
So, what does this mean for you and your website search engine ranking? The most obvious of challenges comes with the decrease in ranking opportunity. Keywords should be analyzed and adjusted accordingly to give your website the best chance of ranking during this turbulent time. Simply being aware of these changes is the first step in overcoming them. Check back for the play-by-play and rain delays. LocalResults will be keeping our ears close to the ground and our eyes peeled for fly balls!