Tag Archives: rank
Is SEO Really Important For Internet Marketing?
Well, the title of the article may surprise many people as everybody is aware of the fact that Search engine optimization (SEO) is really very important for internet marketing. There is absolute no second opinions about it. However, the main concern of the article is how far the importance of seo impacts the internet marketing.
It is undoubtedly the ubiquity of the search engines, viz Google in our lives and the way Google has encroached into all aspects of online marketing that makes each one of us wonder at the significance of search engine optimization in getting various sites to rank at the top of major search engines. So, all online business owners are bee lining good looking and user friendly websites. But is that sufficient? Can having an exceptionally beautiful website make your business rank higher on the search engines? The answer is definitely- no.
Just having a visually appealing website will get you nowhere. To get a web visibility, a website also needs to ensure that the site features in the search engine result pages and for this you have to employ the services of search engine optimization or SEO company India. Various marketing techniques are employed to maintain and enhance a website so as to increase its chances of being ranked at the top of SERPs.
A seo company India will make your website look more attractive, relevant and accessible for the search engines to get it indexed and cached. This factor is extremely important for your potential as well as existing customers to locate your website easily. Seo helps your website to generate constant traffic, thus, establishing your companys credibility and repute. Below written are some points that will help you in knowing how can SEO and SEO company India benefit your business:
Getting a higher web visibility: almost every one of us searches for information on search engines and it is only when your website is optimized, the search engines will make it visible to the information seekers online.
Generating traffic: seo techniques make sure that your site contains relevant and original content. This leads to your website rank above than other websites, thus, generating more visitors and traffic.
It is much cheaper and effective than traditional form of advertising: seo techniques employ strategies that are far more effective and cheaper than other traditional mediums of advertising.
Is SEO Really Important For Internet Marketing?
Well, the title of the article may surprise many people as everybody is aware of the fact that Search engine optimization (SEO) is really very important for internet marketing. There is absolute no second opinions about it. However, the main concern of the article is how far the importance of seo impacts the internet marketing.
It is undoubtedly the ubiquity of the search engines, viz Google in our lives and the way Google has encroached into all aspects of online marketing that makes each one of us wonder at the significance of search engine optimization in getting various sites to rank at the top of major search engines. So, all online business owners are bee lining good looking and user friendly websites. But is that sufficient? Can having an exceptionally beautiful website make your business rank higher on the search engines? The answer is definitely- no.
Just having a visually appealing website will get you nowhere. To get a web visibility, a website also needs to ensure that the site features in the search engine result pages and for this you have to employ the services of search engine optimization or SEO company India. Various marketing techniques are employed to maintain and enhance a website so as to increase its chances of being ranked at the top of SERPs.
A seo company India will make your website look more attractive, relevant and accessible for the search engines to get it indexed and cached. This factor is extremely important for your potential as well as existing customers to locate your website easily. Seo helps your website to generate constant traffic, thus, establishing your companys credibility and repute. Below written are some points that will help you in knowing how can SEO and SEO company India benefit your business:
Getting a higher web visibility: almost every one of us searches for information on search engines and it is only when your website is optimized, the search engines will make it visible to the information seekers online.
Generating traffic: seo techniques make sure that your site contains relevant and original content. This leads to your website rank above than other websites, thus, generating more visitors and traffic.
It is much cheaper and effective than traditional form of advertising: seo techniques employ strategies that are far more effective and cheaper than other traditional mediums of advertising.
Whats The Purpose Of Link Building And Directory Submission?
If you own a website and youre looking for ways to generate traffic towards your site, then youve probably heard about directory submission. One of the most preferred methods of link building, directory submission is used by webmasters to increase the credibility of their website. How does this happen? Thats what were here to discuss.
Of all the millions of websites out there, each one has common goals to build a high reputation and get a lot of visitors. Reputation, in internet jargon can also be called as authority and is often gauged by the Google Page Rank or the position of the site in the search engine results page (SERPs). So say you are selling curry and the keyword you are targeting is “Indian curry” then your goal is to be on the first page of SERPs. To do this, you need to have a high page ranking. PR 4 is usually indicative of a high authority. But how do you get to PR 4?
Thorugh link building of course! When we say link building, we mean having a link on one site which is pointing to your site something that redirects Google spiders from a certain site to get to your site. This is where directory submission comes in. Most directories are already human edited so someone actually checks what your site is all about and whether your description and category matches what you wrote in the submission form. Sometimes, if these dont match, editors might reject your site and you have to resubmit. Other websites will also require that you put an HTML link from your site to theirs, making it a link exchange. Why the need for links?
Well, Google usually gives those sites which have a lot of links pointing to their site a higher page ranking! But we are just not after the number of links, we also want quality links. This means you need to make sure that the site you are linking with is relevant to your site so if you are selling curry, then you shouldnt link with sites which features musical instruments, unless you are selling Indian curry in particular, and then you can link with a site selling Indian musical instruments, etc. Through manual directory submission, you can choose the category where your site belongs so you can be sure that youre going to get a higher page rank.
But getting a high page rank isnt the only reason for link building. As a matter of fact, getting a high page rank isnt the end goal. Getting a high page rank and building as many links as you can is focused on getting traffic the more people visiting your site, the better. Again, we are talking about targeted traffic we want people who are already interested with the product or service we are selling as this gives us a higher chance of making a sale. Thats the reason why you need to link with a site relevant to what youre offering, this way, you dont waste resources trying to convince people who are not interested with what you are selling.
Terry Pierce offers directory submissions to aid in your link building efforts. Our directory submit is a manual directory submission and will submit to directories of PR4 or greater. Find more details on his website at