Tag Archives: quality

Easy Ways to Free Link Building

April 28, 2021   RSS / Link Popularity   No comments

In these turbulent economic times, every penny saved can help in the sustenance and survival of businesses, especially when it comes to small and medium businesses. The best method to secure a credible online presence is link building.

Links pointing to a web page play an integral role in Search Engine Optimization. Along with giving more importance to the number of links a web page has, search engines also pay close attention to linkage patterns. So it is not only the number of links pointing to your web page that decides your position in the search engine results page, but also the quality of those links. The quality of a link is determined by two factors: authority of the web page linking to you and the link anchor text. What Link building Services does is help you not just in improving your page rank in search engines, but also in generating quality traffic to your web page.

Listed below are five easy ways that you can utilize for building links without spending a penny:

1. CREATE CONTENT WORTH LINKING TO: Nobody wants to link to a web page which has irrelevant or bogus content. Content on your web pages must be useful to your readers or web page visitors. This will generate traffic as well as help your page in ranking well in search engines. It really costs nothing to come up with original and useful content. Once you do this, gaining links from various trusted or authoritative sources will be a lot more easy.

2. GET LINKS FROM DIRECTORIES: Links in the major directories help provide context to search engines. The two major directories are the Yahoo! Directory (dir.yahoo.com) and the Open Directory Project (dmoz.org). Yahoo! Directory is part of the Yahoo! Search system and Open Directory Project feeds results to Google directory. The Open Directory also feeds results to hundreds of other sites thereby helping in further link building.

If you want to submit your website to specialized directories relevant to your business, find these by typing your primary keyword followed by the word ‘directory’ in Google or you can use the Link building Services for this task as well. Make sure you read the submission tips before submitting your website in any of these directories.

Websites that are submitted to directories are subject to human review. Make sure your site has quality (relevant and original) content and follows all guidelines specified. If you manage to do this, you are very likely to secure links from these directories.

3. SOCIAL NETWORKING: One great way to ensure quality link building is social networking. Currently, most search algorithms are driven by link reputation. Eventually, search engines will have enough user feedback data with which they will be able to augment the links with how users tag web pages and their usage data. If a site with exceptionally high link popularity scores rarely gets tagged, search engines may not count the relevancy for that site or flag that site for human review.

Spread the word about your website, business ideas and developments on social networking sites. Build communities and start discussions. Again, ensuring quality and relevant content must be your priority. Use these sites to build links to your web pages as well as to develop your existing network of friends. Some of the popular social networking sites is Facebook, Twitter, MySpace, LinkedIn and Orkut.

4. SOCIAL BOOKMARKING: Another way of popularizing your website is social bookmarking. Visitors who like content on your site can bookmark this for their own reference as well as others. Since all social bookmarking sites attract heavy traffic, getting bookmarked can generate a good reader base for your website. What this also means is that you’ll get quality links which will help your website gain credibility. Some of the popular social bookmarking sites are del.icio.us, reddit, Digg, Technorati and StumbleUpon. Google has indexed millions of pages from del.icio.us and Digg.

Indexing links from social networking and social bookmarking sites, along with the links from other websites provides Google with more popularity information. If you track what types of information people are tagging, you can develop good ideas to create free viral link popularity.

5. POST COMMENTS ON BLOGS: Many bloggers allow people who post comments to have a link back to their site. Spot blogs those are relevant to your business or website and post comments. Never post a comment that is solely dedicated to popularizing your site. Make sure you have something constructive to say and if possible, provide a link back to content on your site that supports your comment or the blog post.

Here are some tips for commenting on blogs:
• Don’t put a keyword phrase as your name
• Avoid blog spamming: Leave meaningful comments. Don’t say “Nice post” or “I found this very useful.” Why did you find it useful? What can you add to the conversation?
• Try to be interactive. Even though link building is your priority, don’t make it very apparent. Post a comment that directly deals with the blog post in question and casually add a link back to your website.

Read More

Linking – Quality vs. Quantity

March 29, 2021   RSS / Link Popularity   No comments

When it comes to back links to your website there really are just two basic kinds. The first kind is links of quality and the second kind is those that are not. Quality links come from Authority sites that are relevant to your websites content.

As an example: If your website is real estate related, you preferably want links to come from real estate related websites. Links within related content or categories scores higher in relevancy to your sight and are weighted heavier in the search engines. Plus, relevant links from sites of Authority are weighted heavier in the search engines.

Back links to your website are really just like votes in an election. With just one little twist, high quality links count much more than poor quality links. As a reference point, one relevant link from an Authority site could easily be worth thousands of poor quality links.

So what is relevance? Relevance is how closely the content between the two linking websites relates to each other. You can get relevance in a couple different ways. You can go to the webmasters of those sites working in the same niche as you and request links. Just keep in mind that these are probably your online competitors. Another way to get relevant links is by submitting your site to directories.

Directories place links to websites within category structures that are highly relevant to the content of the listed websites. They do this by using keywords, category descriptions and meta tags within each category to match the content in each category.

There are directories that require a fee for reviewing your website prior to listing it and there are free directories. The difference between the two is the difference between quality and quantity. If you decide to go with free directory submissions, be prepared to submit to thousands of free directories before you get the return of one quality Authority directory.

There are some methods to getting back links that you should be careful to avoid. Those are purchasing text links from brokers and reciprocal links. Both of these methods are getting more scrutiny from the search engines and being devalued.

A good Link building Services does take time. Don’t expect to put in a days work and be done. You should expect to allocate time every week to build links to your site for an indefinite time period. At least as long as you own and operate the website.

Read More

Acquiring Quality In Bound Links To Your Website

March 17, 2021   RSS / Link Popularity   No comments

If you’re wondering what a back link is, well it is a link placed on another site with content relevant to yours that is directed towards your website. Links to your website direct traffic from the linking point to your site and help you to rank higher in search engines.

Let’s say that you have a website that sells grills. To get the most effective links to your site you would want to find other sites that offer content similar to grills to place your link on. These other sites might sell books on grilling, offer recipes for grilling or grill parts. The linking site will ideally have content that relates to grilling in some way.

You should view the internet as a popularity contest and each little link is a vote for your websites quality. Links of quality are much more effective then those in quantity. 10 links from websites with content related to that on your site could be more valuable than 1000 from unrelated sites.

The links placement on the relevant site is also important. You are better off with a link on the front page of a website than a page that is deep within the site. Ideally you should be able to get to the page your link is placed on by clicking on a link from the front page. Look at it in this way, if you can’t find the link neither can the search engines.

We should also cover two different ways to get a link placement.

Free link placement involves several options. There are some sites that will offer free link placement with no strings. Other sites will require a reciprocal link back from your site which decreases the link value significantly. You can also write and submit articles to article directories with a link back to your site.

There are quality directories where you can have your website listed. A quality one that actually provides benefits to the website linked to will generally charge a fee to review your site in consideration of inclusion. This is generally one of the most time effective ways to achieve good results.

Another option is paid link placement or to buy high PR links . This is purely paying for advertising space on a website. It is an option but should be very carefully done. The primary consideration for this option is for generating traffic via the link itself. Search engines are becoming better at detecting paid links and are making requirements of specialized no follow tags to be placed in them which takes away many of the linking benefits other than traffic from the link itself. If you choose this option be careful that you understand how to do it properly and the risks if you don’t.

When you do get a link back to your website, having relevant text in the link itself is important. This is what will help you to rank in search engines for relevant keywords. When a search engine comes across the link it will note the link text and try to match it with the content of your site. The better a match the more relevance that link will be given by the search engine.

Link building from quality sites does take time whether you do it on your own or take the help of Link building Services. You are not going to start today and finish up tomorrow. It takes a consistent, focused approach over time to see results that give you the results you’re looking for over the long term.

Read More
« Older posts
Newer posts »