Tag Archives: networking
Major Reasons How Social Media Can Help Your Business
Many small business owners think that social media is not for them. Some think that its only for kids, while others think that it leads to unhealthy competition among their own websites. Many business owners ignore the usefulness of social media. But here are the 7 major reasons how social media can help your business. Especially if you have any financial website, social media sites helps a lot to draw a large number of visitors to your website.
Social media is becoming an integral part of every individuals life. People are looking for more and more ways to make social networking sites part of their daily life. So if you want to appear on the websites where potential consumers spend time, make the best use of the latest advances in technology. According to the recent research, every 20 minutes Facebook members like pages 7.6 million times. It is also estimated that 51 percent of active Twitter users follow companies, brands and products on social networks.
Marketing 101 teaches us that we need to be where our customers are. Social media allows your company to reach millions and millions of potential customers where they can automatically stumble upon your brand while browsing social sites. So if you want to get exposure, post your information and message on the networking sites. Studies have also demonstrated that people have to hear (or see) your companys name at least nine times before they decide to buy your products or services. New consumer research indicates that over 50 percent of Facebook fans and Twitter followers are likely to trust and respect a company whom they know through social media.
Many social media sites are now integrated with search engines. If you are looking for a local restaurant, Google will likely reveal all the social media pages of area restaurants, such as Facebook, Twitter, Urbanspoon and Yelp. You may review pages and see what your friends or other local diners think about the restaurants. Create your social profile rich in keywords and quality content that can help you generate traffic to social media, and in turn you companys website.
Finding the target audience is a tough job for any kind of marketing campaign. You can use social media outlets and can create social media profiles to target your current and potential customers based on specific interests and demographics.
Creating interesting media pages to your companys website and posting inspiring messages on it, you can generate traffic to your website that would otherwise be unattainable.
Being a part of the online correspondence, you can establish your business ethics and morality, and can demonstrate your business reputation. You can respond to negative comments and reviews, and can defend the inaccuracies that exist.
Social networking sites, such as Facebook, LinkedIn, Twitter & Myspace also allow you to post and share events with the potential visitors. Facebook also provides you with a social proof by allowing you to see which of your acquaintances are attending the event.
In conclusion, these are the seven major reasons how social media can help your business and why it is so important.
6 Ways To Get Traffic To Your Site
Building a website is so easy, you can get some hosting, load up WordPress, start writing content and post it up. It can be the world’s best website on any topic you want. And it won’t mean a thing at all unless you get TRAFFIC.
I have started plenty of sites in the last few years, on a lot of different topics. Getting traffic to them has always been the difficult thing. But there is one thing that will get it ranking, BACKLINKS. The number of BACKLINKS is one indication of the popularity or importance of that website or page (for example, this is used by Google and other directory sites to determine the PageRank of a webpage).
Hey don’t get me wrong, its not the only thing that matters, on-site SEO, Keyword research, it goes without saying that great content / or service should be the corner stone of your website, Niche / Authority or otherwise. Generating great content will drastically help you, it provides a visitor the reason to visit, to interact on your site and they will come back if its good content.
Look it’s all part of it, but BACKLINKS can be the difference between success and failure of your site. Here are 6 of the ways, I go about building BACKLINKS :
1. Social networking
I personally hate social networking, I mean I am old school and enjoy interacting on a personal level. But it is absolutely necessary to build a social profile for your websites. Facebook, and Twitter are the minimum you should be on. But there are over 200 well known social networking sites out there.
2. Bookmarking
Bookmarking sites are a little different from social networking sites like Facebook or Twitter, its basically when you decide to keep a Web page to look at later, you’re doing something called “bookmarking”. Bookmarks are simply links to sites that you visit frequently or want to keep handy for reference. You can bookmark them locally on your computer or a In a social bookmarking site. If you want to access your collection from anywhere and share them with others, sites like Delicious.
3. Article Marketing
Are sites where once you write your article you can submit to them, usually with a bio and link back to you site.
4. Web 2.0
This is where things get interesting, you basically go to another site like Tumblr, and create a blog related to your niche website content, then link back to your original site.
5. Wiki sites
A Wiki is basically a Content Management System. To understand a wiki, you must understand the idea of a content management system. As complicated as the name might sound, content management systems, sometimes referred to by their initials (CMS), are really quite a simple concept, you essentially load your site up to them, and it provides a link back to your site.
6. Directory submissions
Submitting to directories is a great way to build links and increase your search engine rankings. In semi-competitive industries it can produce great results. If you add article creation and social media marketing into the link building equation then you can achieve great results for any niche you are targeting.
Now, all of that might sound pretty overwhelming, and it can be trust me. Manual link building is great but if you are lets say you are trying to get ranking on a website, that is pretty competitive, you might need to build 1500 back links, well doing that manually can take forever, but there are programs that you can use, like Ultimate Demon, that can seriously speed up that process.
6 Ways To Get Traffic To Your Site
Building a website is so easy, you can get some hosting, load up WordPress, start writing content and post it up. It can be the world’s best website on any topic you want. And it won’t mean a thing at all unless you get TRAFFIC.
I have started plenty of sites in the last few years, on a lot of different topics. Getting traffic to them has always been the difficult thing. But there is one thing that will get it ranking, BACKLINKS. The number of BACKLINKS is one indication of the popularity or importance of that website or page (for example, this is used by Google and other directory sites to determine the PageRank of a webpage).
Hey don’t get me wrong, its not the only thing that matters, on-site SEO, Keyword research, it goes without saying that great content / or service should be the corner stone of your website, Niche / Authority or otherwise. Generating great content will drastically help you, it provides a visitor the reason to visit, to interact on your site and they will come back if its good content.
Look it’s all part of it, but BACKLINKS can be the difference between success and failure of your site. Here are 6 of the ways, I go about building BACKLINKS :
1. Social networking
I personally hate social networking, I mean I am old school and enjoy interacting on a personal level. But it is absolutely necessary to build a social profile for your websites. Facebook, and Twitter are the minimum you should be on. But there are over 200 well known social networking sites out there.
2. Bookmarking
Bookmarking sites are a little different from social networking sites like Facebook or Twitter, its basically when you decide to keep a Web page to look at later, you’re doing something called “bookmarking”. Bookmarks are simply links to sites that you visit frequently or want to keep handy for reference. You can bookmark them locally on your computer or a In a social bookmarking site. If you want to access your collection from anywhere and share them with others, sites like Delicious.
3. Article Marketing
Are sites where once you write your article you can submit to them, usually with a bio and link back to you site.
4. Web 2.0
This is where things get interesting, you basically go to another site like Tumblr, and create a blog related to your niche website content, then link back to your original site.
5. Wiki sites
A Wiki is basically a Content Management System. To understand a wiki, you must understand the idea of a content management system. As complicated as the name might sound, content management systems, sometimes referred to by their initials (CMS), are really quite a simple concept, you essentially load your site up to them, and it provides a link back to your site.
6. Directory submissions
Submitting to directories is a great way to build links and increase your search engine rankings. In semi-competitive industries it can produce great results. If you add article creation and social media marketing into the link building equation then you can achieve great results for any niche you are targeting.
Now, all of that might sound pretty overwhelming, and it can be trust me. Manual link building is great but if you are lets say you are trying to get ranking on a website, that is pretty competitive, you might need to build 1500 back links, well doing that manually can take forever, but there are programs that you can use, like Ultimate Demon, that can seriously speed up that process.