Tag Archives: media

Portable Media Players

A portable media player (PMP) is a consumer electronics device that is capable of storing and playing digital media such as audio, images, video, documents, etc. the data is typically stored on a hard drive, microdrive, or flash memory. In contrast, analog portable audio players play music from cassette tapes, or records. Often digital audio players are sold as MP3 players, even if they support other file formats. Other types of electronic devices like cellphones, internet tablets, and digital cameras are sometimes referred as PMPs because of their playback capabilities. This article however focuses on portable devices that have the main function of playing media.

MP3 players are portable CD players that can decode and play MP3 audio files stored on CDs. Such players are typically much less expensive than either the hard drive or flash based players. Also, the blank CD-R media is very inexpensive, typically costing less than US$0.15 per disk. In addition, these devices have the added bonus of being able to play standard red book audio CDs. A disadvantage is that due to the mechanical nature of these devices, they are even more fragile than the hard drive based players, and thus more susceptible to skipping or other misreads of the file during playback if mishandled. However, some of the more expensive, higher end units are also capable of reading and playing back files contained on larger capacity DVD disks as well, including the ability to playback and display video content, such as movies. In 2001 MP3 players functionality began to appear in mobile phones. The idea spread across the globe and by 2005 all major handset makers had released music phones. By 2006, more MP3 players were sold in mobile phones than all stand alone MP3 players put together.

An MP3 CD is a compact disc that contains digital audio in the MP3 file format. Discs are burned in the yellow book standard data format as opposed to the red book standard audio format. MP3 files are supported by many modern CD players, including DVD players. Because of audio data compression, an MP3 CD does not have to spin all of the time, potentially saving battery power. The song is buffered in random access memory, which also provides protection against skipping. A CD can typically hold only around 700 megabytes of data, thus a large library will require multiple disks to contain.

The name MP4 player is a marketing term for portable media players that comply with certain standards and formats. The name itself is a misnomer, since most MP4 players are incompatible with the MPEG-4 or the .mp4 container format. Instead, the term symbolizes their status as successors of MP3 players. In this sense, in some markets like Brazil, any new function added to a given media player is followed by an increase in the number, despite there being no corresponding MPEG-5 standard. These players can play video in a multitude of video formats without the need to convert them or downsize them prior to playing them. Some MP4 Players possess USB ports in order for the users to connect it to a PC. Some have memory cards to expand the memory of the player instead of storing files in the built in memory.

The Work of an Interactive Marketing Agency

The ideals and concepts of marketing have changed greatly over the last few years. What was a slow and time consuming process of research and personal interaction between client and service provider, is now more complex and dynamic. The competition in the market is very rigid, and companies will shift their service providers for a better enterprise rapidly. This is why every business needs an interactive marketing agency. But before we know why we need such services, let us understand interactive marketing a bit more comprehensively.

On the internet, distances and countries are no barriers for business. The advent of the internet as a commercial platform opened up channels of global business like never before. Globalization arrives with a storm. Today, a small enterprise or home business can reach international markets without moving out of the office. With live video conferencing and open global information over the net, interactive business processes are growing. The idea is to maintain constant communication and regular participation between clients – provider to make business processes sharper.

In this system, an interactive marketing agency makes sure that even the publicity of your products and services are equally dynamic as the business itself. With various internet processes and techniques of online promotion, a good digital marketing company makes the entire system more personal and impactful. Some of the elements of interactive marketing are –

Blogging – With a professionally maintained blog, your products and services can be marketed more effectively. New launches, product reviews, company to public interactions, everything is by far more regular and communicative than other conventional techniques.

Surveys and Polls – Often, you need to do general surveys and post polls on products to gauge the competition and your own standing in the market. This is where online social media and blogging can help you get specific target related results that you can count on.

Social Media – Any good interactive marketing agency knows just how vital it is to have public profiles online for people to relate to. With profiles on social media platforms like Facebook, Twitter, MySpace, and LinkedIn; your company can gain a great marketing leverage by regularly communicating over a global live platform.

If you have understood the effects and scopes of dynamic marketing with many advantages over conventional techniques, what you will need is a good digital interactive marketing agency. Such companies will have teams of SEO experts, content developers, web designers, and market researchers to help your brand grow and find global clientele.

The Work of an Interactive Marketing Agency

The ideals and concepts of marketing have changed greatly over the last few years. What was a slow and time consuming process of research and personal interaction between client and service provider, is now more complex and dynamic. The competition in the market is very rigid, and companies will shift their service providers for a better enterprise rapidly. This is why every business needs an interactive marketing agency. But before we know why we need such services, let us understand interactive marketing a bit more comprehensively.

On the internet, distances and countries are no barriers for business. The advent of the internet as a commercial platform opened up channels of global business like never before. Globalization arrives with a storm. Today, a small enterprise or home business can reach international markets without moving out of the office. With live video conferencing and open global information over the net, interactive business processes are growing. The idea is to maintain constant communication and regular participation between clients – provider to make business processes sharper.

In this system, an interactive marketing agency makes sure that even the publicity of your products and services are equally dynamic as the business itself. With various internet processes and techniques of online promotion, a good digital marketing company makes the entire system more personal and impactful. Some of the elements of interactive marketing are –

Blogging – With a professionally maintained blog, your products and services can be marketed more effectively. New launches, product reviews, company to public interactions, everything is by far more regular and communicative than other conventional techniques.

Surveys and Polls – Often, you need to do general surveys and post polls on products to gauge the competition and your own standing in the market. This is where online social media and blogging can help you get specific target related results that you can count on.

Social Media – Any good interactive marketing agency knows just how vital it is to have public profiles online for people to relate to. With profiles on social media platforms like Facebook, Twitter, MySpace, and LinkedIn; your company can gain a great marketing leverage by regularly communicating over a global live platform.

If you have understood the effects and scopes of dynamic marketing with many advantages over conventional techniques, what you will need is a good digital interactive marketing agency. Such companies will have teams of SEO experts, content developers, web designers, and market researchers to help your brand grow and find global clientele.