Tag Archives: make sure

How to Find a Reliable Website Design Company

The Internet has opened the gateway to world-wide communication. Having a solid website for your business can expand your clientele from local to global. It allows your business to remain open for twenty-four hours, reaching every possible customer anywhere in the world at any time. This makes finding a reliable website design company of utmost importance when considering the global image of your business. At CODANK, a Charlotte based web design company, we work closely with prospective clients to make sure we understand the design services, or web development services, they need to promote their business model. There are three important aspects to finding a website design company that will portray your business in an accurate, eye-catching way.

Credentials:
The first thing to look for when searching for a reliable website design company are the credentials of the web design team. Check out their website. If you aren’t impressed by the web design firm’s own website, it’s hard to gauge how well they portray their clients’ businesses on the web. Being impressed by their website doesn’t mean you have to approve of its style—just make sure the necessary website components are there. They should have, at a minimum, an “about” section (who are they and what do they do?), a content section (including blogs, some type of portfolio, and some stats about their company), and contact information. They should also have a site that is eye-catching and alluring, but also easy to access and comprehend. Funky icons and excessive coloring may mean that they care more about pizzazz and not enough about making websites user friendly.

After looking at the web design company’s site, you should be sure that they offer after sales support. This means that they will work hard to ensure that you are 100% satisfied with your website after its creation. They should offer regular updates and edits to your site as your business continues to grow. They should also respond to your suggestions in a timely manner. If the company does not offer after sales support, you might as well be making the website yourself using a free template. You are paying this company to make a solid website for your company; therefore the site should meet your every need. Remember, this is website represents your business on a global scale. It should portray your business exactly as you see fit.

Once in contact with the website design team, make sure that they ask lots of questions about your business. Their job is to portray your business model in your image. They may know how to create the most important pieces of a website, but you know exactly how you want your site to look and what information is vital to your business model. A good website design team, therefore, will work directly with you to ensure complete satisfaction.

Portfolio:
As I said before, when checking out the website design company’s website you should find some sort of portfolio. Who have they worked with before? What other websites have they produced? It’s important that they have unique, varied designs for each of their client’s websites. You want to make sure that they approach your business’ site from a new angle; having a unique brand for your business is key to getting lots of website traffic and drawing in lots of customers. Also, make sure they create websites from scratch. You want your business to have an original website, not one designed from a template. The design firm’s portfolio should showcase the website design firm’s ability to create original, varied websites for each of their clients.

References:
Make sure you ask for a list of client names and numbers and find out what this company has done in the past. Call previous clients and ask about customer service. The website design firm should be reliable in terms of meeting your needs. They should communicate openly with you, even if you know nothing about web design. As I mentioned before, they should also heed your suggestions and revisions. If you like their work and if their previous clients assure you they are reliable, they could be the company for you.

If you are currently searching for a reliable and reputable design team, contact CODANK.
CODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services.

10 Surefire Ways to Improve your SEO Marketing

Here listed below are 10 surefire ways to improve your SEO marketing for your online business!

These techniques will help to optimize your SEO and help get the hits that you’re after.

Following these examples should help you be able to watch your rankings rise in the search engine rankings!

1) Only publish relevant content:

The quality of your content is the key to your search engine rank and there is no better method to increase your rankings. By tailoring the content to your target audience your site traffic will increase and this will help to improve your sites authority and relevance.

Find a keyword for each page by thinking about how a user of your website may search for the page (for example “How to drive a car in the UK”) and make sure that the keyword is repeated several times over in a page – in the opening and closing paragraphs and maybe several other times in the document.

Another way to help is to use bold, italics and any other emphasis to make your keywords standout.

2) Update your content often

In order to help keep your site on top of the game, regularly update the content and keep it looking fresh and it will assist you in showing to the world that your site is still relevant.

3) Metadata

When designing your pages make sure that you insert metadata in between your tags!

4) Make your website have relevant links

For example, instead of just having a button labeled “click here” attached to a URL, make it something like “Buy our products in store now”. link-worthy site.

5) Use alternative tags

Using alternative descriptions for your AV content will allow search engines to locate your page.

6) Make sure you deliver user satisfaction

Remember that the whole purpose is geared towards someone using your website, so make it user friendly and attractive to your audience.

7) Keep things original

Make sure that you’re not copying content that already exists by using Copyscape for example, as this will highlight if the same content exists on 2 URLs or if there is duplicated text shared between them.

8) Make your website’s loading speed its optimum!

If you have a laggy website that takes too long to access you’re going to drive away your prospective audience. This is something to bear in mind as even websites that take a second longer than they should to load will have an adverse effect. You can use tools such as Pingdom to get a breakdown of how long each of your elements on your pages takes to load.

One way to increase speed is to move away from a shared web host and use your own virtual private network or a dedicated server to deliver your pages faster.

9) Don’t buy links!

Google webmaster guidelines state that it is against their protocol to buy and sell links, so save your money and instead create your own quality content that will attract attention and end up being rewarded with inbound links on its own.

10) Keep it natural

There is little point in writing your page so that it is solely usable as a search engine tool. If it isn’t very readable for your audience then it isn’t going to fair very well overall. Keyword density used to be a major factor in the past, however it has very little user value. A website that is user friendly will pay dividends over one that has crammed in its keywords just to try to boost its rankings.

I hope that these 10 tips will help to improve your SEO marketing skills! At the end of the day the thing to ultimately bear in mind is keeping the user happy will also have a positive impact on your search engine hits!

10 Surefire Ways to Improve your SEO Marketing

Here listed below are 10 surefire ways to improve your SEO marketing for your online business!

These techniques will help to optimize your SEO and help get the hits that you’re after.

Following these examples should help you be able to watch your rankings rise in the search engine rankings!

1) Only publish relevant content:

The quality of your content is the key to your search engine rank and there is no better method to increase your rankings. By tailoring the content to your target audience your site traffic will increase and this will help to improve your sites authority and relevance.

Find a keyword for each page by thinking about how a user of your website may search for the page (for example “How to drive a car in the UK”) and make sure that the keyword is repeated several times over in a page – in the opening and closing paragraphs and maybe several other times in the document.

Another way to help is to use bold, italics and any other emphasis to make your keywords standout.

2) Update your content often

In order to help keep your site on top of the game, regularly update the content and keep it looking fresh and it will assist you in showing to the world that your site is still relevant.

3) Metadata

When designing your pages make sure that you insert metadata in between your tags!

4) Make your website have relevant links

For example, instead of just having a button labeled “click here” attached to a URL, make it something like “Buy our products in store now”. link-worthy site.

5) Use alternative tags

Using alternative descriptions for your AV content will allow search engines to locate your page.

6) Make sure you deliver user satisfaction

Remember that the whole purpose is geared towards someone using your website, so make it user friendly and attractive to your audience.

7) Keep things original

Make sure that you’re not copying content that already exists by using Copyscape for example, as this will highlight if the same content exists on 2 URLs or if there is duplicated text shared between them.

8) Make your website’s loading speed its optimum!

If you have a laggy website that takes too long to access you’re going to drive away your prospective audience. This is something to bear in mind as even websites that take a second longer than they should to load will have an adverse effect. You can use tools such as Pingdom to get a breakdown of how long each of your elements on your pages takes to load.

One way to increase speed is to move away from a shared web host and use your own virtual private network or a dedicated server to deliver your pages faster.

9) Don’t buy links!

Google webmaster guidelines state that it is against their protocol to buy and sell links, so save your money and instead create your own quality content that will attract attention and end up being rewarded with inbound links on its own.

10) Keep it natural

There is little point in writing your page so that it is solely usable as a search engine tool. If it isn’t very readable for your audience then it isn’t going to fair very well overall. Keyword density used to be a major factor in the past, however it has very little user value. A website that is user friendly will pay dividends over one that has crammed in its keywords just to try to boost its rankings.

I hope that these 10 tips will help to improve your SEO marketing skills! At the end of the day the thing to ultimately bear in mind is keeping the user happy will also have a positive impact on your search engine hits!