Improve link popularity of your website with some of the tips many successful webmasters are employing today to rank high in the search engines. Ever since the evolution of search engines to focus more on content and link popularity, two key components of good SEO practices, webmasters who are not paying attention to produce good and unique content and improve link popularity are lagging behind those who are.

Here are some helpful SEO tips to help you improve link popularity of your website quickly.

1. Provide Good Informational Content On Your Website To Improve Link Popularity

No one wants to link to a website with lousy content. Pack your website with unique and interesting reads so that a potential link partner would not hesitate to link to you. Another advantage of doing so is to establish your website as an authority or at the bare minimum a good source of information. Webmasters understand the value of linking to similar-themed websites that offers relevant useful content to their readers.

2. Submit Articles

Article submission should be part of your SEO strategy to improve link popularity. There are tons of benefits in submitting articles to article directories. Most of the article directories have high Google Page Rank (PR), and when your article is listed in these directories, your website gets a boost due to the transference of PR since your website link is found in the author resource box. An article indexed in the search engine is an extra link to you. Just envisage having many article directories displaying your articles and of course web links, which would mean many one-way backlinks with the exact anchor text containing your targeted keywords. It is difficult not to improve link popularity. And the best part is article submission is free.

3. Submit URL to Web Directories

Web directories are great places to submit your URLs to. Consider them as huge online directories. There are free or paid web directories. Free directories normally expect a reciprocal link to them as a way to compensate them for their services. Paid web directories normally either charges a flat one-time fee or monthly or even yearly fees. The benefit of listing your website here is you get to post your website under any specific category you want. This is important as search engines pay attention to the relevancy and quality of the link neighborhood. A good directory with high PR and proper categorization would significantly improve link popularity.

4. Link Exchanges

Webmasters in the infancy stage of the internet have gotten used to email fellow webmasters to trade links. Many still do so today because of the value in it. Nowadays, there are many free link exchange services with a paid option that facilitate the process between webmasters. Their membership interface can be pretty simple to use. Very often, in the paid version of these link services, the process of obtaining links for your website is automated, making it hands-free for webmasters. Simultaneously, they do not require you to trade links with other websites. So it can be an efficient way to improve link popularity. The only catch is these services run on a monthly subscription payment model for a limited number of websites, perhaps one or two so it can be a financial burden to webmasters who own many websites.

These are the most common techniques webmasters employ to improve link popularity. Visit my blog to get a free ebook on effective SEO strategies, and how you can improve link popularity with some of the best and most affordable automated software.