Tag Archives: likely
Are Directories Still a Good Form of Link Building?
This question keeps arising and for me at the time of writing this the answer can be explained in this following article. The reason this question has been raised again is because Google has removed its recommendation to submit to directories from its webmasters guidelines.
However I dont think this means that the search engine will stop taking directories links into account. It just feels that it doesnt need to recommend this tactic anymore. This does sound a bit confusing and you have to ask why Google has removed this information, it more than likely that this is a small part of a bigger picture which Google is working on. Google is not likely to tell us what this is and as usual we will have to work it out for ourselves.
I do think however that there are changes going on in the search engine result pages I will describe a few of the most recent ones below. With some search terms more informational websites seems to be showing up as Google thinks a higher percentage of people may be looking for information on a subject rather than to be faced will a list of companies.
Although Pagerank is irrelevant when it comes to SEO it seems to be having an even more less of an impact these days.
Lets get back to the subject of directories the good thing about directories is that they are good for co-citation. This means that what your website is associated with. For example if you had a link to your website on a page with lots of other links to, lets say link directories then Google may think your website is related to that industry. If you want to check what your co-citation is just click the similar pages link next to your listings in the search engine results pages.
So to answer the question at the top of the article are directories still a good form of linking building? and at the time of writing this article I would say yes, however Im sure people would disagree. This may change and in the end only time will tell. I can however prove that this still works as I have seen it work on many websites and even on my own. Just remember to make sure you are submitting to good quality directories like the one above and dont just submit to any old directory.
Are Directories Still a Good Form of Link Building?
This question keeps arising and for me at the time of writing this the answer can be explained in this following article. The reason this question has been raised again is because Google has removed its recommendation to submit to directories from its webmasters guidelines.
However I dont think this means that the search engine will stop taking directories links into account. It just feels that it doesnt need to recommend this tactic anymore. This does sound a bit confusing and you have to ask why Google has removed this information, it more than likely that this is a small part of a bigger picture which Google is working on. Google is not likely to tell us what this is and as usual we will have to work it out for ourselves.
I do think however that there are changes going on in the search engine result pages I will describe a few of the most recent ones below. With some search terms more informational websites seems to be showing up as Google thinks a higher percentage of people may be looking for information on a subject rather than to be faced will a list of companies.
Although Pagerank is irrelevant when it comes to SEO it seems to be having an even more less of an impact these days.
Lets get back to the subject of directories the good thing about directories is that they are good for co-citation. This means that what your website is associated with. For example if you had a link to your website on a page with lots of other links to, lets say link directories then Google may think your website is related to that industry. If you want to check what your co-citation is just click the similar pages link next to your listings in the search engine results pages.
So to answer the question at the top of the article are directories still a good form of linking building? and at the time of writing this article I would say yes, however Im sure people would disagree. This may change and in the end only time will tell. I can however prove that this still works as I have seen it work on many websites and even on my own. Just remember to make sure you are submitting to good quality directories like the one above and dont just submit to any old directory.
Marketing Accounting & CPA Websites- Appropriate Keyword Use (Page 1 of 2)
I don’t have to prove that CPA sites are becoming terribly hard to promote nowadays. Some practices have seen some significant success by exploiting a technique called article distribution. Unfortunately, a lot of these businesses are using it fallaciously and this is giving the approach a bad reputation.
You’ve likely encountered a lot of references to “keywords” and “article marketing”. You’ve probably also run into some of the horrendous and clearly keyword driven articles online that may have put you off keyword use altogether. We don’t blame you for not wanting to emulate this type of strategy. Stuffing a badly written article full of keywords is probably the very worst tactic a business can do to build up a decent online reputation.
The following two scenarios will show what search engines and customers alike think of a keyword stuffed and then a well written paragraph. The keyword or rather, the phrase in this instance is “Philadelphia CPA.”
A Spammy Article
A typical keyword stuffed article might look something like this…
“Looking for a Philadelphia CPA? Our Philadelphia CPA can help you at our PhillyAccountants.com website, an outstanding Philadelphia CPA. Your Philadelphia CPA problems are easy for our high quality Philadelphia CPA experts. We have many Philadelphia CPA locations in Philadelphia to meet your Philadelphia CPA needs. You don’t need to go any farther than PhillyAccounting.com to satisfy your Philadelphia CPA needs.
No website with a human moderator will EVER publish this article. It’s spam, pure and simple. Back in the days of yore, like a couple years ago, this type of schwag actually worked. Not any more. Search engines can identify this kind of spam and ignores it.
What Search Engines “think:”
“OK, the keyword density here is WAY to high. This is suspicious, so we’ll take a few points off. The article also does not seem to be written for a reader, so that’s another few points lost.”
And what about actual traffic? What will a real person think if they come across this “article”?
“Uggh, I hate spammers. This is just useless. Why should I click on any of the links to this CPA website if the article is just geared toward search engine rankings? I don’t consider this company professional and I am likely to use a different business for my accounting needs.”
A Proper Article
“If you are a company looking for a Philadelphia CPA, it’s best to be discerning and look around for the firm that’ll be most likely to fit your business needs. It’s not as hard as you think to find a good practice. Just follow a few basic guidelines…
* A good CPA won’t be afraid to provide real evidence of their skills, such as testimonials, figures and other useful information. * Experienced firms won’t have trouble with estimates. Find a CPA that’s willing to let you know how much services will cost up front. * Putting off your CPA can be an expensive mistake so find someone you like. Trust your instincts. If you feel like an accountant is hiding something move on even if you don’t know exactly why.”