Tag Archives: keyword
Search Engine Optimization SEO
Any Internet marketer who has been in the business for some time has probably heard the term “SEO” a thousand times by now. Internet marketing newbies should expect to hear it a lot as well because it will play a huge role and determine the success of their online career.
SEO stands for search engine optimization. This term basically refers to the use of keyword phrases to get a high page rank in the Google search engine. For online marketers, the process begins by picking out a few keyword phrases related to your niche. For instance, if you are promoting a weight loss product on your website, then you might pick out a long tail keyword like “how to lose weight fast” or “how to lose weight naturally”. You want to use keywords that web surfers will likely enter when searching for information about your niche.
The next step is to use a service tool like the Google Keyword Tool Bar. This tool will let you know how often a keyword phrase is searched. It will also give you an estimate of how competitive a keyword phrase is. Remember that other Internet marketers will be vying for the same keywords as well. Ideally, you want to use keyword phrases that get decent searches but are not too competitive. You should stick to long tail keywords about three to six words long. Going back to the previous example, a broad term like “lose weight” or “weight loss” may get a lot of searches, but it is also much more competitive. You will be more likely to make it to the first page of Google with long tail keywords.
Once you have your keywords picked out, include them in your website. They should appear several times in the text and in the title. Include it in the URL if possible. You also want to visit blogs and forums within your niche and include a link back to your website with the keywords as the anchor text. Article directories are another good place to drop off a link. Just write an article related to your niche and include a link in the resource box. This process is known as link building. Link Building takes time and involves tedious work. However, this technique will slowly improve your page rank.
Search Engine Optimization SEO
Any Internet marketer who has been in the business for some time has probably heard the term “SEO” a thousand times by now. Internet marketing newbies should expect to hear it a lot as well because it will play a huge role and determine the success of their online career.
SEO stands for search engine optimization. This term basically refers to the use of keyword phrases to get a high page rank in the Google search engine. For online marketers, the process begins by picking out a few keyword phrases related to your niche. For instance, if you are promoting a weight loss product on your website, then you might pick out a long tail keyword like “how to lose weight fast” or “how to lose weight naturally”. You want to use keywords that web surfers will likely enter when searching for information about your niche.
The next step is to use a service tool like the Google Keyword Tool Bar. This tool will let you know how often a keyword phrase is searched. It will also give you an estimate of how competitive a keyword phrase is. Remember that other Internet marketers will be vying for the same keywords as well. Ideally, you want to use keyword phrases that get decent searches but are not too competitive. You should stick to long tail keywords about three to six words long. Going back to the previous example, a broad term like “lose weight” or “weight loss” may get a lot of searches, but it is also much more competitive. You will be more likely to make it to the first page of Google with long tail keywords.
Once you have your keywords picked out, include them in your website. They should appear several times in the text and in the title. Include it in the URL if possible. You also want to visit blogs and forums within your niche and include a link back to your website with the keywords as the anchor text. Article directories are another good place to drop off a link. Just write an article related to your niche and include a link in the resource box. This process is known as link building. Link Building takes time and involves tedious work. However, this technique will slowly improve your page rank.
Approach SEO Creatively
It’s true that a lot has been said and written about SEO by now. Experts choose different styles and different ways to put it: some choose to share strategic advice while others are better at outlining simply SEO tactics and tips. SEO is really an uncomplicated course of action, to attain financial success; you can’t simply do what the competition has already accomplished. You have to get creative
Being creative is not a onetime thing but rather an ongoing process. Become inventive, grow your personal skills and put them to good use and begin to notice an increase in traffic and growth in your earnings. It is easy to find well-structured information on the right way to do things: how to do keyword research, craft your web copy, structure your website architecture and interlink parts of it. What’s really hard to learn is to how approach SEO creatively.
SEO writing is different to regular writing; it is more to the point than creative pieces. This does not mean that you cannot be creative; rather, you need to find your creativity within the SEO framework. SEO writing can be confusing at first, but, good writing needs to be simple, but, engaging. From this point on you should keep the reader and SEO in mind, when you write.
To be ranked highly on the search engines, you need to keep two parties happy, the search engines and the visitors. There is no point in writing content that does not appeal to the majority of humans. So make sure that you grab the reader’s attention and ensure that your keyword density is at an effective percentage.
Whilst considering writing for and designing your site for SEO, you need to build links to help optimize your site. Make sure that your links have essential keywords and keyword phrases; this can help “spiders” to index and rank your site.
A link is essentially a connection, which ties one web source to another web source. These are also referred to as the source anchor and the destination anchor. Links formulate the web on the internet, which help users move from one site to another. They are an essential part of a website and are also referred to as hyperlinks.