Tag Archives: information

Profiting from RSS

RSS opens a new gateway to ever-flooding effective business strategies, never existed before, and creates a new dimension in the way you reach out to the public. When you, as a marketer/ businessman/company, decide to promote your business through the marketing strategies of Internet, try to take the maximum advantage of this interactive medium. When your website does not engage visitors, then your web-based promotional efforts have been crippled. What are the means to attract visitors to your website, when there exists a million dollar question – whose website to visit? Given innumerable choices, just think of the visitor’s plight to decide which one and whether he wishes to really come back after his first visit.

RSS has a lot of advantages over the other existing methods, to turn it into the most sought-after, powerful, influential tool, which will take over the Internet world very soon, if understood fully and properly. It is basically a ‘push-based’ communication method, which can be published and subscribed to easily. It can be explained as a file containing the latest information and accessed by subscribers who are interested.

Consider a website as a real-world conversation. We need to adopt the same things just like while trying to sell our product to a sales prospect in person. RSS has wonderful features, which embody the techniques of conversational marketing in a very flexible way. Don’t you go through the following while reaching out to the visitors? Glance through and see how RSS helps:

• First, you decide your goal and try to analyze what kind of audience your website can get.
• What do the visitors get on visiting your website? Interview customers for their feedback, do a research and make changes to your website accordingly. The last part can be done very easily done using RSS feeds (which we will see in detail in the later chapters).
• The look of your website is very important. RSS has made it very easy to understand, see and feel your message for the visitors by mixing video and audio channels to your contents. Also, keep in mind that not only is it enough to have a good website but an appropriate one to your business also, to catch your visitor’s eye.
• Make your website work well in all the browsers. Your website is open to a variety of visitors who can prefer browsers of their choices. RSS is a convenient way since it works on all platforms. Most of the browsers may not face hurdles accessing RSS.
• Your website is the gold mine of information on how the public respond to what you say. RSS provides an unbelievable platform to discuss the views of the public without wasting time. Instead, you can spend your time on crafting quality contents. RSS has got many special features such as dialog facilitators, RSS radars, and automatic responders to enhance the significance of conversational marketing.
• You can collect a lot of information such as the number of subscribers, their interests, their reading frequency, the topics they are more interested in etc using RSS feeds. These are definitely going to be vital for improving your standards of business.
• Your search engine ranking reflects how good your website is! RSS increases the search engine ranking remarkably and well, again helps develop your business.

And do not think it’s a super-techie thing that you cannot use! Once you are familiar with the tool, you are open to the amazing world of RSS and one day, sure to find yourself hooked to it! Its going to be the beginning of an unbelievable era, exploring deeper and deeper the many faces of RSS and of course, the web world, through it! Though it can’t be an all-out replacement for other technologies, it can be a standard to optimize your Internet experience.

A Look Into Spyware Vs Malware

The number of computer security threats that are notorious and wild in the computer sector baffles most of the normal user. In the lack of proper information about the kind of threat they are infected with, people are not able to take proper remedial measures. Here is a special spyware vs malware comparison which should assist you in finding out what kind of problem you are facing and how does it create a risk for you. The very first thing that you should know is the package in which a spyware or a malware comes into your PC. Malware generally consists of viruses. It comes as a complete code package which is capable of replicating itself in such a manner that any computer which comes in contact with an infected computer also becomes infected. This may even be through using shared removable storage devices like CDs, DVDs, Floppy disks or pen drives. On the other hand the spyware does not replicate itself. It does not propagate in that manner. In case if it relies on host application, the host applications would need to propagate in order for the spyware to propagate. It can not propagate from one infected computer to infect another computer all by itself. Second thing is the primary target of malware vs spyware is different. In case of a spyware, the main of such a threat is to steal your data, especially the information that is sensitive in nature. This means it would not cause any intentional damage to your data. On the other had, malware primarily aims to destroy the data stored on your computer. The virus would infect the files on your computer and corrupt the data on your computer. So while one aims to steal your data, other aims to destroy it outright. The third thing is that recognition of malware and spyware is done using different symptoms. In case of spyware you would experience that the speed with which you connect to the internet goes down. This is because the spyware phones home and sends the data that it stole from your computer to the person who installed the spyware on your computer. Other than this you would also see that a number of pop up advertisements are displayed on your computer.The symptoms of being infected by malware are different. Here the major symptoms would be that your programs would stop working by themselves Similarly the files that are stored on your computer would become unusable. The computer’s performance would also be degraded seriously.Proper information about spyware vs malware is necessary because you would not want to be in a condition where you are trying to isolate one problem while you are actually suffering from another problem.

A Look Into Spyware Vs Malware

The number of computer security threats that are notorious and wild in the computer sector baffles most of the normal user. In the lack of proper information about the kind of threat they are infected with, people are not able to take proper remedial measures. Here is a special spyware vs malware comparison which should assist you in finding out what kind of problem you are facing and how does it create a risk for you. The very first thing that you should know is the package in which a spyware or a malware comes into your PC. Malware generally consists of viruses. It comes as a complete code package which is capable of replicating itself in such a manner that any computer which comes in contact with an infected computer also becomes infected. This may even be through using shared removable storage devices like CDs, DVDs, Floppy disks or pen drives. On the other hand the spyware does not replicate itself. It does not propagate in that manner. In case if it relies on host application, the host applications would need to propagate in order for the spyware to propagate. It can not propagate from one infected computer to infect another computer all by itself. Second thing is the primary target of malware vs spyware is different. In case of a spyware, the main of such a threat is to steal your data, especially the information that is sensitive in nature. This means it would not cause any intentional damage to your data. On the other had, malware primarily aims to destroy the data stored on your computer. The virus would infect the files on your computer and corrupt the data on your computer. So while one aims to steal your data, other aims to destroy it outright. The third thing is that recognition of malware and spyware is done using different symptoms. In case of spyware you would experience that the speed with which you connect to the internet goes down. This is because the spyware phones home and sends the data that it stole from your computer to the person who installed the spyware on your computer. Other than this you would also see that a number of pop up advertisements are displayed on your computer.The symptoms of being infected by malware are different. Here the major symptoms would be that your programs would stop working by themselves Similarly the files that are stored on your computer would become unusable. The computer’s performance would also be degraded seriously.Proper information about spyware vs malware is necessary because you would not want to be in a condition where you are trying to isolate one problem while you are actually suffering from another problem.