Tag Archives: important

Essentials of Website Promotion – A Beginners Guide

When anyone starts working on a website to get a descent ranking in search engines, the very first question that comes into the mind is where to start from? The answer of this question depends upon some factors like, is it the first time the website is being optimized, does the website is dynamic, the contents are readable or not, is it for some specific region etc. In this article I will discuss only the important website promotion tips that will work for the entire range of website. To start the search engine optimization one should follow the following steps:

Keywords Selection: For any website it is important that it reaches the visitors it is meant for. The appropriate Keywords are what one should be careful about. Since your entire optimization strategy revolves around the keywords you are optimizing the website for. So it is important that you pick the most suitable keywords for every pages of your website. While selecting keywords you should check the search volume and competition of the keywords in some keywords selection tolls like Google’s Keywords Selection Tools. A keyword or Key phrase should be searchable enough to attract some visitors.

Title and Meta Tag Optimization: After selecting the appropriate keywords use it to make a suitable title. The title should not be very long and contains only keywords. A good title could be a small sentence containing two or three keywords in it, or some sort of punch line made-up of keywords. Two or three small sentences long description containing your targeted keywords are enough to define the page is all about. Keyword meta tag can be used to put all the keywords you have selected for the page.

Web Page Content Optimization: Optimizing web page content is one of the important things that many forget to do. There must be some important words on the page that needs the attention of the visitors; you can highlight them for their attention. If any product or service name appearing in the page content you can make them hyperlink for the easy navigation.

Spread Your Website on The Web: Now is the time to spread your website on the web. It means that you should use all the mediums available like, Web Directories, Article Directories, Press Release, Blog etc. to spread it on the web. Submit your website to the web directories using the suitable title and other information. It will help in developing links which is one of the key factors in ranking of websites in search engines.

Submit the informative articles to the article publishing websites. Through the articles you can offer information about some specific product or service available on your website. Help your visitor to know about a product or service, educate them about it through your articles. Publish news or any information about your company, product or service through Press Releases. Inform your visitors about events, happenings, changes or anything new through the Media release or press release. Start a Blog to get in touch with your visitors, post anything new, informative or corrective. You can ask your visitors about the feedback or comments through the blog post.

5 Questions Your Company Should Ask When Looking for a Data Center

Looking for a data center? Since business success so often relies upon the effective use of technology, whether to perform daily tasks or to create and deliver mission-critical services, a great technology partner has become a vital necessity. Typically companies ask their potential data center partners excellent questions about the facility’s power redundancy, security, and network connectivity, but with today’s IT mission criticality, these features have now become the minimum bar for most data centers.

In addition to those standard questions, it is important to ask the following questions to ensure you are selecting a flexible, affordable data center solution positioned to be a foundation for your company’s IT growth. By asking these five simple questions you can better understand the prospective data center’s ability to host your infrastructure now but more importantly in the future. Knowing the facility’s capabilities and how they impact your environment will help keep from having to make costly and risky moves due to lack of resources and help to avoid constraint on IT deliverables.

Here are five questions that you need to ask when looking for an enterprise data center for your company.

1) How many watts/amps of usable power can I consume per cabinet?

This is important for a number of reasons, but primarily to determine if you can fully utilize your cabinet today and into the future. It’s important to specify usable power because some facilities will say “60 amps per cabinet” but what they really mean is 30 primary and 30 redundant amps. You should also specify ‘consume’ as some facilities will allow you to install any circuit you want, but limit your draw to just a portion of those circuits.

2) Does the data center offer a power metered billing method or flat-rate?

A metered method of billing power allows you to pay for only what you consume rather than pre-buying the entire circuit capability and using only a portion, which drives up your real pre-amp cost. A true consumption model will allow you the flexibility to install power circuits that will meet your future power needs without a premium today. For example: If you plan in two years to consume 14 kW per cabinet then install the proper outlets that allow for that consumption today. This will reduce setup fees and the time to install resulting in a lower total cost of ownership.

3) Is the data center in a single floor, single tenant building?

Operating a data center is all about controlling risk; multi-tenant buildings make that nearly impossible. For example, if your data center is on the fifth floor, how do you ensure that a water leak on the floor above will not affect your operations?

4) What free services are included (loading dock, reboots, monitoring)?

Don’t underestimate the costs you’ll incur for extras. You may only need 3 reboots per month now – and that’s fine until something happens and you need 20. It’s not about the first invoice; it’s about the total cost over the course of the relationship..

5) What are the tools the data center can offer to help with your growth? (SAN, data backup, server management, monitoring, cloud services?)

For example, if a server goes offline at 2AM, does the data center have 24/7 on-site staff with the skills needed to resolve the problem?

About the Author

Scott Palsgrove joined Net Access during its first year of operations and has over 15 years of sales and technology management experience. As Sales Manager, Scott has helped to develop flexible and innovative products and services that have resulted in accelerated sales revenue growth. Scott is responsible for sales and product strategy, marketing, and partner development.

5 Questions Your Company Should Ask When Looking for a Data Center

Looking for a data center? Since business success so often relies upon the effective use of technology, whether to perform daily tasks or to create and deliver mission-critical services, a great technology partner has become a vital necessity. Typically companies ask their potential data center partners excellent questions about the facility’s power redundancy, security, and network connectivity, but with today’s IT mission criticality, these features have now become the minimum bar for most data centers.

In addition to those standard questions, it is important to ask the following questions to ensure you are selecting a flexible, affordable data center solution positioned to be a foundation for your company’s IT growth. By asking these five simple questions you can better understand the prospective data center’s ability to host your infrastructure now but more importantly in the future. Knowing the facility’s capabilities and how they impact your environment will help keep from having to make costly and risky moves due to lack of resources and help to avoid constraint on IT deliverables.

Here are five questions that you need to ask when looking for an enterprise data center for your company.

1) How many watts/amps of usable power can I consume per cabinet?

This is important for a number of reasons, but primarily to determine if you can fully utilize your cabinet today and into the future. It’s important to specify usable power because some facilities will say “60 amps per cabinet” but what they really mean is 30 primary and 30 redundant amps. You should also specify ‘consume’ as some facilities will allow you to install any circuit you want, but limit your draw to just a portion of those circuits.

2) Does the data center offer a power metered billing method or flat-rate?

A metered method of billing power allows you to pay for only what you consume rather than pre-buying the entire circuit capability and using only a portion, which drives up your real pre-amp cost. A true consumption model will allow you the flexibility to install power circuits that will meet your future power needs without a premium today. For example: If you plan in two years to consume 14 kW per cabinet then install the proper outlets that allow for that consumption today. This will reduce setup fees and the time to install resulting in a lower total cost of ownership.

3) Is the data center in a single floor, single tenant building?

Operating a data center is all about controlling risk; multi-tenant buildings make that nearly impossible. For example, if your data center is on the fifth floor, how do you ensure that a water leak on the floor above will not affect your operations?

4) What free services are included (loading dock, reboots, monitoring)?

Don’t underestimate the costs you’ll incur for extras. You may only need 3 reboots per month now – and that’s fine until something happens and you need 20. It’s not about the first invoice; it’s about the total cost over the course of the relationship..

5) What are the tools the data center can offer to help with your growth? (SAN, data backup, server management, monitoring, cloud services?)

For example, if a server goes offline at 2AM, does the data center have 24/7 on-site staff with the skills needed to resolve the problem?

About the Author

Scott Palsgrove joined Net Access during its first year of operations and has over 15 years of sales and technology management experience. As Sales Manager, Scott has helped to develop flexible and innovative products and services that have resulted in accelerated sales revenue growth. Scott is responsible for sales and product strategy, marketing, and partner development.