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Does Page Load Time Matter for SEO?
Page load time is usually defined as the time it takes for a webpage to fully load in a browser showing all elements of a page. Does page load time matter for SEO? Here’s a question that has come up on my radar a few times over the last few months. In fact, Matt Cutts of Google recently spoke about it in one of his many blog videos (link below). So, with so many people wondering does the speed to load a page affect SEO, what is the answer? In short, the answer is yes, page load time does matter.
How Important is Page Load Time?
Okay, Matt Cutts affirmed that page load time is a factor in ranking a site, but how important is it when it comes to ranking in the SERPs? It’s apparent that while page load speed is collected and measured as part of Page Rank, (along with over 200 other variables). It is reasonable to suggest that this variable is a low priority or low/moderate variable – unless the speed is so slow that it affects the ability for Google to visit and collect data from your site. I personally visited plenty of web pages in many categories and went through them all keeping track of page load time. Many links on the first page were slower than pages on the second, third, fourth and fifth page of listings. In addition, I tried to take a pulse of what other SEO professionals and web developers were saying about this as well.
From watching the Matt Cutts video (link located below) and many other videos along with information regarding SEO released by Google and other search engines, the key point they try to drive into web developers and SEO/SEM professionals heads is that a quality built site that offers visitors the best web experience should be the goal when building a site. So, if your site is filled with unnecessary code, filled up with distracting media and difficult to navigate, not only will the user experience lack, but this will also be reflected in reduced rankings.
Watch the video here:
Wynn Woods Solutions Content Development
Wynn Woods Solutions Content Development
Wynn Woods Online Solutions, along with Advanced Marketing Solutions offers creative & technical writing services which is particularly handy for persons with reputation management issues or those who simply want to effectively manage their online reputation immediately.
To get the right word in the right place is a rare achievement. To condense the diffused light of a page of thought into the luminous flash of a single sentence, is worthy to rank as a prize composition just by itself…Anybody can have ideas–the difficulty is to express them without squandering a quire of paper on an idea that ought to be reduced to one glittering paragraph.
Mark Twain – Letter to Emeline Beach, 10 Feb 1868
Here at Wynn Woods Online Solutions and Advanced Marketing Solutions, we understand that selecting the right words to advertise your products and services creates the difference between selling yourself and selling your competitors. The very same people that understand this maxim when it comes to print marketing and broadcast media often consider their website content to be a lower priority. For this reason, website budgets typically include website design, graphic interphase and ecommerce programs while at the same time ignoring the site’s content, the true substance of your website.
Simply copying your company brochure and putting it online is not good enough. The overall functionality of your website can be increased dramatically through the careful usage of online content. Words count. If you are interested in having a serious web presence, website content development must be a key component of your website budget.
Wynn Woods Solutions offer professional website content development, based upon years of experience in writing for a variety of outlets to include print media and the internet. I specialize in website content development services including: writing for websites, newsletters, sales emails, press releases, online articles and more. I also offer consulting services on page layout, navigation, and overall website functionality.
Remember that Wynn Woods Online Solutions and Advanced Marketing Solutions [
Wynn Woods Solutions Content Development
Wynn Woods Solutions Content Development
Wynn Woods Online Solutions, along with Advanced Marketing Solutions offers creative & technical writing services which is particularly handy for persons with reputation management issues or those who simply want to effectively manage their online reputation immediately.
To get the right word in the right place is a rare achievement. To condense the diffused light of a page of thought into the luminous flash of a single sentence, is worthy to rank as a prize composition just by itself…Anybody can have ideas–the difficulty is to express them without squandering a quire of paper on an idea that ought to be reduced to one glittering paragraph.
Mark Twain – Letter to Emeline Beach, 10 Feb 1868
Here at Wynn Woods Online Solutions and Advanced Marketing Solutions, we understand that selecting the right words to advertise your products and services creates the difference between selling yourself and selling your competitors. The very same people that understand this maxim when it comes to print marketing and broadcast media often consider their website content to be a lower priority. For this reason, website budgets typically include website design, graphic interphase and ecommerce programs while at the same time ignoring the site’s content, the true substance of your website.
Simply copying your company brochure and putting it online is not good enough. The overall functionality of your website can be increased dramatically through the careful usage of online content. Words count. If you are interested in having a serious web presence, website content development must be a key component of your website budget.
Wynn Woods Solutions offer professional website content development, based upon years of experience in writing for a variety of outlets to include print media and the internet. I specialize in website content development services including: writing for websites, newsletters, sales emails, press releases, online articles and more. I also offer consulting services on page layout, navigation, and overall website functionality.
Remember that Wynn Woods Online Solutions and Advanced Marketing Solutions [