Tag Archives: google

What’s The Purpose Of Link Building And Directory Submission?

If you own a website and you’re looking for ways to generate traffic towards your site, then you’ve probably heard about directory submission. One of the most preferred methods of link building, directory submission is used by webmasters to increase the credibility of their website. How does this happen? That’s what we’re here to discuss.

Of all the millions of websites out there, each one has common goals – to build a high reputation and get a lot of visitors. Reputation, in internet jargon can also be called as authority and is often gauged by the Google Page Rank or the position of the site in the search engine results page (SERPs). So say you are selling curry and the keyword you are targeting is “Indian curry” then your goal is to be on the first page of SERPs. To do this, you need to have a high page ranking. PR 4 is usually indicative of a high authority. But how do you get to PR 4?

Thorugh link building of course! When we say link building, we mean having a link on one site which is pointing to your site – something that redirects Google spiders from a certain site to get to your site. This is where directory submission comes in. Most directories are already human edited so someone actually checks what your site is all about and whether your description and category matches what you wrote in the submission form. Sometimes, if these don’t match, editors might reject your site and you have to resubmit. Other websites will also require that you put an HTML link from your site to theirs, making it a link exchange. Why the need for links?

Well, Google usually gives those sites which have a lot of links pointing to their site a higher page ranking! But we are just not after the number of links, we also want quality links. This means you need to make sure that the site you are linking with is relevant to your site so if you are selling curry, then you shouldn’t link with sites which features musical instruments, unless you are selling Indian curry in particular, and then you can link with a site selling Indian musical instruments, etc. Through manual directory submission, you can choose the category where your site belongs so you can be sure that you’re going to get a higher page rank.

But getting a high page rank isn’t the only reason for link building. As a matter of fact, getting a high page rank isn’t the end goal. Getting a high page rank and building as many links as you can is focused on getting traffic – the more people visiting your site, the better. Again, we are talking about targeted traffic – we want people who are already interested with the product or service we are selling as this gives us a higher chance of making a sale. That’s the reason why you need to link with a site relevant to what you’re offering, this way, you don’t waste resources trying to convince people who are not interested with what you are selling.

Terry Pierce offers directory submissions to aid in your link building efforts. Our directory submit is a manual directory submission and will submit to directories of PR4 or greater. Find more details on his website at

Why Are Text Links And Link Popularity Important?

When people talk about text links, the first thing that comes to mind is link popularity. At present, there are actually site, which sell text links, and this is a hit among site since this improves page rank. Alright, this last sentence was a bit technical so let me explain further.

Pagerank is basically the numbers 1 to 10 and this is assigned by search engines like Google and Yahoo. For most sites, it is important to rank high in Google because 60% of the traffic they are getting are coming from this search engine. Getting a high page rank can have great bearing on your credibility. Several studies have been made to discover the algorithm (the method) used by Google to compute page rank which changes almost monthly to ensure that no one can break the code. Despite the changes however, one thing remains certain, Google uses link popularity, or the number of websites that’s pointing to your site, to find out if your site is important and deserves a high page rank. If a site with a high page rank is pointing to your website then Google can award you with higher authority or reputation. When an internet user types the keyword you are targeting, say “text links”, if you have a high page rank, then you should find your site on the first page of the search engine result page (SERP).

Text links are basically a text hyperlink that’s pointing to another document, webpage, or another location in the website. These are usually highlighted in blue for unvisited links and purple for those which have been clicked already.

Now the question is: why the use of text links? Well, Google and other search engines have programs which are called spiders which crawls websites to index related documents, websites, and other files. These text links are like the highways used by these crawlers to understand the topic of a website and determine if it is related to your content. These text links are ranked higher by websites than direct links and are considered as the best way to improve link popularity.

But page rank is not the only reason for text links. The higher your link popularity is, the better chance you have for people to go to your site. Say for example an internet user is reading this article and would like to understand what “link popularity” means and sees the hyperlink there, all they need to do is click it to go to another site. This is so much easier that going to Google and researching what the phrase means. Through text links, you can now direct internet users to your website! We all know that the greater traffic your site has the more chances you have of selling a product or service. And you get greater chances of making a sale if you have a visitor who is already interested with the product or service you are selling.

Why Are Text Links And Link Popularity Important?

When people talk about text links, the first thing that comes to mind is link popularity. At present, there are actually site, which sell text links, and this is a hit among site since this improves page rank. Alright, this last sentence was a bit technical so let me explain further.

Pagerank is basically the numbers 1 to 10 and this is assigned by search engines like Google and Yahoo. For most sites, it is important to rank high in Google because 60% of the traffic they are getting are coming from this search engine. Getting a high page rank can have great bearing on your credibility. Several studies have been made to discover the algorithm (the method) used by Google to compute page rank which changes almost monthly to ensure that no one can break the code. Despite the changes however, one thing remains certain, Google uses link popularity, or the number of websites that’s pointing to your site, to find out if your site is important and deserves a high page rank. If a site with a high page rank is pointing to your website then Google can award you with higher authority or reputation. When an internet user types the keyword you are targeting, say “text links”, if you have a high page rank, then you should find your site on the first page of the search engine result page (SERP).

Text links are basically a text hyperlink that’s pointing to another document, webpage, or another location in the website. These are usually highlighted in blue for unvisited links and purple for those which have been clicked already.

Now the question is: why the use of text links? Well, Google and other search engines have programs which are called spiders which crawls websites to index related documents, websites, and other files. These text links are like the highways used by these crawlers to understand the topic of a website and determine if it is related to your content. These text links are ranked higher by websites than direct links and are considered as the best way to improve link popularity.

But page rank is not the only reason for text links. The higher your link popularity is, the better chance you have for people to go to your site. Say for example an internet user is reading this article and would like to understand what “link popularity” means and sees the hyperlink there, all they need to do is click it to go to another site. This is so much easier that going to Google and researching what the phrase means. Through text links, you can now direct internet users to your website! We all know that the greater traffic your site has the more chances you have of selling a product or service. And you get greater chances of making a sale if you have a visitor who is already interested with the product or service you are selling.