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Overlook These SEO Factors at Your Own Risk

While it takes some effort to raise the search engine ranking of your website, it’s not as hard as you might think. However, there are a few SEO factors that you need to keep in mind at all times to ensure that you’re constantly getting ranked for your targeted keywords-

Top Notch Content: If there’s one thing that plays a major role in helping you succeed with SEO and gives you edge over the competition then it has to be the content. Possessing high quality content on your website or blog is very important.

This is because Google and other search engines are taking strict measures to ‘demote’ any website that is using bad content. Not only do you have to have unique content, but it also has to be highly relevant to the blog’s main topic. Do not listen to those who claim that your content does not have to adhere to the principles of SEO because this is not the case. You will find that top of the line content will be ranked higher by the search engines because it obtains plenty of backlinks. It makes your SEO efforts simple when you have quality content because other bloggers will have more of a reason to link to it. So you have to pay attention to creating the best content that you can. If you are considering getting a SEO professional who can create good content for you, then do it even if it is a little bit costly. This is because producing quality is of the utmost importance.

If you want to build effective backlinks you’re going to have to use a variety of sources for these important external links if you want search engines to pay attention. Backlinks are all about building credibility and the search engines find it more credible when you have numerous IP addresses represented among those backlinks rather than a handful. Leaving aside the technical details, you should understand that the basic rule of building high quality backlinks to your website should be about getting backlinks from as many different websites as possible. When you take the time to do this every backlink you build to your site will be one that matters. You’ll discover that this is a method of building backlinks that does happen gradually over time, but it is also one that will reward you well when all is said and done.

Were you aware that Google makes note of the keywords that show up in the permalinks for your blog or website? If you’re wanting your sites to get a little love from the search engines then you need to make sure that long-tail keywords are included in the permalink for each page of content on your site. This will give the search engines a clear idea on what the page is about, besides looking into the title and the H1 tag. The targeted keyword is often included in the site’s domain name but it’s a little known secret that the permalinks help even more.

These are small changes you can make but when they are made consistently they’ll bring big results for your website’s SEO rank results. It’s not enough to just do these things once and reap the rewards indefinitely you must keep working to maintain your efforts.

Synchronize Files and Synchronize Folders with the Open Source Tool FreeFileSync

Now there are a lot of synchronization tools out there both paid and free, each with a different set of features and marketing spiel. What makes FreeFileSync stand out? It’s user-friendliness and performance. Both are buzz words already used so often that they almost lost their meaning. But still they describe best where FreeFileSync shines: Its user interfaces are stripped off from superfluous and needless options. Many similar tools seem to add every bell and whistle in a futile attempt to please each and every user, failing to realize they serve nobody in the end. FreeFileSync carefully selects only options that are relevant for backup and synchronization, while making tons of smart decisions under the hood. Most of these the user does not even notice unless he reads the long list of features that this tool supports.

Performance on the other hand is easily measurable. I have yet to find a tool which is faster than FreeFileSync, but there are a few tools specialized at high-performance file copying which seem equally fast. Using system logging tools like Process Monitor it becomes clear why: There is not a single superfluous file access during synchronization. There’s exactly one read access for each file during comparison and another one when synchronizing a file or folder. For a tool which is primarily I/O bound this is as good as it can get, but can rarely be expected when looking at other synchronization alternatives – no matter if free or commercial.

Besides these obvious features, there are more subtle characteristics that are easily overlooked. The FreeFileSync bug tracker has been empty or almost empty for years. This is not to say there were no bugs, but each of them was solved almost instantly within hours or a few days. This is quite remarkable for an open source software in general, and it does not even charge support fees. The release cycles have been around once per month for the past few years. This speaks for a modern agile software development process. Lastly with now five years of development it can be considered a mature and stable solution.

The first thing that you see when you start up FreeFileSync is a very well-arranged and structured user interface. It does not require much reading of documentation to figure out how to setup a synchronization task. You choose directories for left and right side, then compare them. This will fill the preview panel telling exactly what is going to happen before even touching your precious data. Now you can change the sync direction for individual files or select one of a number of synchronization variants. These are pre-configured rules that describe how you want your files and folders to be synchronized. The “mirror variant” for example will synchronize files and synchronize folders from left to right, making sure the target side is updated to reflect the source. Or you may want to select the “two way” variant where both sides are taken into consideration: Any change on one side is propagated to the other. If you have deleted a file, changed a file’s content or created a new file, this change will be synchronized to the other side, even if changes on both sides have occurred since last synchronization. Thereby the program is smart enough to detect conflicts, i.e. if you accidentally changed the same file on both sides, the program will warn and request a manual resolution. So the tool makes sure you do not lose important data, even if you make stupid mistakes.

FreeFileSync can be downloaded for free. Here is a list of the most important features taken from the project site:

– Detect moved and renamed files and folders
– Copy locked files (Volume Shadow Copy Service)
– Detect conflicts and propagate deletions
– Binary file comparison
– Full support for Symbolic Links
– Automate sync as a batch job
– Process multiple folder pairs
– Comprehensive and detailed error reporting
– Copy NTFS extended attributes (compressed, encrypted, sparse)
– Copy NTFS security permissions
– Support long path names greater than 260 characters
– Fail-safe file copy
– Cross-platform: Windows/Linux
– Expand environment variables like %USERPROFILE%
– Access variable drive letters by volume name (USB sticks)
– Native 64-bit support
– Keep versions of deleted/updated files
– Optimal sync sequence prevents disc space bottlenecks
– Full Unicode support
– Highly optimized performance
– Include/exclude files via filter
– Local and portable installation
– Handle daylight saving time changes on FAT/FAT32
– Use macros %time%, %date%, et al. for recurring backups
– Case sensitive synchronization
– Built-in locking serializes multiple jobs running against the same network share

Synchronize Files and Synchronize Folders with the Open Source Tool FreeFileSync

Now there are a lot of synchronization tools out there both paid and free, each with a different set of features and marketing spiel. What makes FreeFileSync stand out? It’s user-friendliness and performance. Both are buzz words already used so often that they almost lost their meaning. But still they describe best where FreeFileSync shines: Its user interfaces are stripped off from superfluous and needless options. Many similar tools seem to add every bell and whistle in a futile attempt to please each and every user, failing to realize they serve nobody in the end. FreeFileSync carefully selects only options that are relevant for backup and synchronization, while making tons of smart decisions under the hood. Most of these the user does not even notice unless he reads the long list of features that this tool supports.

Performance on the other hand is easily measurable. I have yet to find a tool which is faster than FreeFileSync, but there are a few tools specialized at high-performance file copying which seem equally fast. Using system logging tools like Process Monitor it becomes clear why: There is not a single superfluous file access during synchronization. There’s exactly one read access for each file during comparison and another one when synchronizing a file or folder. For a tool which is primarily I/O bound this is as good as it can get, but can rarely be expected when looking at other synchronization alternatives – no matter if free or commercial.

Besides these obvious features, there are more subtle characteristics that are easily overlooked. The FreeFileSync bug tracker has been empty or almost empty for years. This is not to say there were no bugs, but each of them was solved almost instantly within hours or a few days. This is quite remarkable for an open source software in general, and it does not even charge support fees. The release cycles have been around once per month for the past few years. This speaks for a modern agile software development process. Lastly with now five years of development it can be considered a mature and stable solution.

The first thing that you see when you start up FreeFileSync is a very well-arranged and structured user interface. It does not require much reading of documentation to figure out how to setup a synchronization task. You choose directories for left and right side, then compare them. This will fill the preview panel telling exactly what is going to happen before even touching your precious data. Now you can change the sync direction for individual files or select one of a number of synchronization variants. These are pre-configured rules that describe how you want your files and folders to be synchronized. The “mirror variant” for example will synchronize files and synchronize folders from left to right, making sure the target side is updated to reflect the source. Or you may want to select the “two way” variant where both sides are taken into consideration: Any change on one side is propagated to the other. If you have deleted a file, changed a file’s content or created a new file, this change will be synchronized to the other side, even if changes on both sides have occurred since last synchronization. Thereby the program is smart enough to detect conflicts, i.e. if you accidentally changed the same file on both sides, the program will warn and request a manual resolution. So the tool makes sure you do not lose important data, even if you make stupid mistakes.

FreeFileSync can be downloaded for free. Here is a list of the most important features taken from the project site:

– Detect moved and renamed files and folders
– Copy locked files (Volume Shadow Copy Service)
– Detect conflicts and propagate deletions
– Binary file comparison
– Full support for Symbolic Links
– Automate sync as a batch job
– Process multiple folder pairs
– Comprehensive and detailed error reporting
– Copy NTFS extended attributes (compressed, encrypted, sparse)
– Copy NTFS security permissions
– Support long path names greater than 260 characters
– Fail-safe file copy
– Cross-platform: Windows/Linux
– Expand environment variables like %USERPROFILE%
– Access variable drive letters by volume name (USB sticks)
– Native 64-bit support
– Keep versions of deleted/updated files
– Optimal sync sequence prevents disc space bottlenecks
– Full Unicode support
– Highly optimized performance
– Include/exclude files via filter
– Local and portable installation
– Handle daylight saving time changes on FAT/FAT32
– Use macros %time%, %date%, et al. for recurring backups
– Case sensitive synchronization
– Built-in locking serializes multiple jobs running against the same network share