Tag Archives: conversion

Article Writing Services: Combining SEO with Conversion Points

With the increasing popularity of a more global marketplace where freelancers and clients can communicate online, article writing services have become in high demand over the last decade. This certainly is derived from the constant need of high-quality content for SEO purposes, website content, reviews, etc. It is important to understand how to make these writing services work for you and your company; you may soon realize that your business will develop itself much more quickly if visitors are transformed by leads through the principles of SEO and conversion points.

Let’s start by establishing a clear understanding of what SEO and conversion points really consist of. SEO stands for Search Engine Optimization. In short, SEO is a more or so complex process that will increase your websites and company’s visibility on the Internet, through popular search engines. It is an established fact that websites appearing higher in Google search results, for example, will gather much more visitors on a regular basis than websites ranking anywhere else but on the first page of result. Thus, Search Engine Optimization will allow you to gain more visitors; if you are selling a product or offering a service through your website, this is a great opportunity to gain more potential customers and build your clientele.

However, once your website now yields a higher amount of visitors, it is important to understand that it doesn’t mean that all these visitors translate into sales right away. This is where ‘conversion points’ come into play. Conversion will allow your visitors to convert into a lead, subscriber, donor, etc. This is where you will actually make money and grow your business; when the leads are converted into an actual sale. This is why an SEO campaign by itself won’t necessarily change your business, or help to develop it. It needs to be combined with conversion points and other techniques in order to actually return profit to you and your company.

In order for you to structure an efficient SEO and conversion campaign, you will most likely require the services of an article writing company, or team. What this team will do for you is to provide you with high-quality content for your website, or to publish on article databases. Writers and writing team often have a strong understanding of SEO and the keyword usage, as well as how to implement convincing calls and leads to convert those visitors to sales (profit).

To make sure that the article writing team you are hiring is competent enough to strengthen your SEO and conversion statistics, you will have to establish a thorough screening process. For example, only hire a team that has a proven track record when it comes to quality and basic spelling and grammar. Your visitors have no intention wasting their time reading through poorly written content that does not provide the information needed. In the end, if you have hired the right team offering article writing services, you will establish a stronger online presence and gain the opportunity to develop your business in a whole new way.

Article Writing Services: Combining SEO with Conversion Points

With the increasing popularity of a more global marketplace where freelancers and clients can communicate online, article writing services have become in high demand over the last decade. This certainly is derived from the constant need of high-quality content for SEO purposes, website content, reviews, etc. It is important to understand how to make these writing services work for you and your company; you may soon realize that your business will develop itself much more quickly if visitors are transformed by leads through the principles of SEO and conversion points.

Let’s start by establishing a clear understanding of what SEO and conversion points really consist of. SEO stands for Search Engine Optimization. In short, SEO is a more or so complex process that will increase your websites and company’s visibility on the Internet, through popular search engines. It is an established fact that websites appearing higher in Google search results, for example, will gather much more visitors on a regular basis than websites ranking anywhere else but on the first page of result. Thus, Search Engine Optimization will allow you to gain more visitors; if you are selling a product or offering a service through your website, this is a great opportunity to gain more potential customers and build your clientele.

However, once your website now yields a higher amount of visitors, it is important to understand that it doesn’t mean that all these visitors translate into sales right away. This is where ‘conversion points’ come into play. Conversion will allow your visitors to convert into a lead, subscriber, donor, etc. This is where you will actually make money and grow your business; when the leads are converted into an actual sale. This is why an SEO campaign by itself won’t necessarily change your business, or help to develop it. It needs to be combined with conversion points and other techniques in order to actually return profit to you and your company.

In order for you to structure an efficient SEO and conversion campaign, you will most likely require the services of an article writing company, or team. What this team will do for you is to provide you with high-quality content for your website, or to publish on article databases. Writers and writing team often have a strong understanding of SEO and the keyword usage, as well as how to implement convincing calls and leads to convert those visitors to sales (profit).

To make sure that the article writing team you are hiring is competent enough to strengthen your SEO and conversion statistics, you will have to establish a thorough screening process. For example, only hire a team that has a proven track record when it comes to quality and basic spelling and grammar. Your visitors have no intention wasting their time reading through poorly written content that does not provide the information needed. In the end, if you have hired the right team offering article writing services, you will establish a stronger online presence and gain the opportunity to develop your business in a whole new way.

Best way to increase your conversion rate

If you already own a website or a blog, chances are that you already know the importance of targeted online marketing. However, no matter how high your leads are, the determining factor is whether those leads are bearing fruits; this is what conversion is. In other words, the success is determined by the visitor’s ability to take an action. You may have many visitors in your website, but you need to make sure that once they get to your website they either buy a product or sign up to a newsletter or subscribe to a service. Here are the things to ensure your conversion rate is far above the ground.

Mind your landing page You don’t have to be running a PPC campaign to have landing pages. Your homepage can as well act as the homepage. Regardless of the kind of product you are promoting in your website, your landing page is very important. To make sure you are in good chance of converting a lead, your landing page must convince the visitor that the product being promoted is going to be of benefit. Therefore, the content, whether image, video or text should have a sale pitch and be appealing to the buyer.

The navigability of your website pages is also quite significant. Web visitors like pages that load fast. No one want to wait a whole minute for your page to load; if that’s how your page is, they’ll simply click away without making a sign up or a purchase. Avoid using heavy graphics and lengthy pages. The page should also be easily inter-linked across other pages in the website. Also, consider offering options to your visitors; such that if he is not interested in one product, then he can easily consider another one.

Use web analytics to monitor! Monitoring is one of the most important aspects of online marketing. Unlike offline modes of advertisement where it is normally difficult to get feedback on the performance of your promotion, online marketing offers great ways of monitoring and tracking. The best way to see whether your effort is yielding is by using web analytics tools. Having a good web analytics tool for your website can help you make out what is working and what is not. Then you can take an appropriate action to maximize on your marketing.

How web analytic tool work There are quite a number of web analytics tools online; ranging from Google to RealtimePlease® web analytics service. While Google web analytics service is free, it offers very minimal monitoring features. If you want a comprehensive monitoring and reporting tool in your website, then consider RealtimePlease® web analytics service which is offered at a minimal monthly pay.

RealtimePlease® web analytics tool gives you tracks various aspects of your website which affects the conversion rate such as the ease of navigability, visitor actions and general helpful info on online marketing. The tool is also quite flexible since you can choose areas you want to monitor and the kind of data you need for tracking