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Defining Keyword Research Tools
Keyword research is without a doubt, the single most important factor of any SEO campaign. Picking a good keyword phrase can mean the difference between generating hundreds of interested extra visitors per month and a wasted effort.
The first question on everyones mind is, just how do we know what a good keyword phrase is? Thats where the various keyword tools on the market come into play. The purpose of this short article is not to advertise the various keyword tools available, but to explain their purpose and functions and to give you some ideas and resources to enable you to determine the best keyword research tool for your needs.
What do Keyword Research Tools do?
Sounds like a rather silly question they do keyword research! But lets look more specifically into what information the tools generate:
– They build hundreds of keyword ideas around one source keyword
– They generate “long tail keywords” that are easier to get ranked for
– They show you the competition levels of each keyword phrase
– They show you monthly search volumes for each keyword phrase
– Some even tell you in pure English whether its a good choice or not
In short, they come up with more keyword suggestions you or I could ever think of, and give some kind of indication to how easy it will be to get ranked high in the search engines for those keywords and keyword phrases.
Note – all the keyword tools I have used require you to have a Google AdWords account (free), and uses that account to interface into the Google network to pull keyword information. The difference between the tools is what information is pulled and how it is presented to you.
Criteria for Choosing the Best Keyword Research Tool
Determining the best keyword research tool can differ person to person. For example, some people like things simple, some prefer more advanced options and granularity at the cost of a steeper learning curve. Here are several considerations I thought about when choosing a keyword tool:
– Cost this is very dependent on the individual. There are hundreds of keyword tools to choose from and can cost from $0 to thousands per year! Generally speaking, the more mainstream keyword research tools are somewhere between $75 and $150.
– Ease of use YouTube is your friend here! There are some very good video walkthroughs on all the major tools. Most vendors also offer a free trial period where you can test the tool out yourself before committing to a purchase.
– Effectiveness both cost and ease of use are irrelevant if the tool does not work. Use Google to search for reviews on the various keyword tools you like the look of, find some step-by-step real world examples of the keyword tool in use.
Conclusion
When starting out in the SEO world, I used the free Google keyword suggestion tool. Indeed this tool is often better than some of the premium tools out there, and the information is pulled directly from Google (no middle man so to speak), so you can assume the information is as reliable as you can get.
I had relative success with the Google Keyword Tool, but the one downside to the Google tool is it still leaves a lot of guesswork. It wasnt until I started using a premium keyword research tool that I started getting my articles on the front page of Google.
How to make Professional Web Development
Web development service can be defined as any activity undertaken by professional web designers, in order to create a web page. The web page is meant for publication on the World Wide Web.
However, there is a technical difference between web development and web designing services. Website development services are required for a wide range of IT-relate services. Some of the important fields that involve web development include e-commerce, business development, generation of content for the web, web server configuration and client-side or server-side scripting
A web page may be created for personal or professional purposes. Technology has made the web development as a convenient process for creating the website. In fact the benefits of technology vis-à-vis the web are meant for both developers and users. The increased usage of the web and the growing number of websites are an indication of this. And what sets the web apart from other technologies such as the television and radio is the space it gives to the user. Everyone can have a web site of their own, but not everyone can, for instance, have a show on television.
In the field of web development is the new mantra of success. Global companies are recognizing the path-breaking work being carried out by web developers in London. Companies from across the world are partnering with Indian firms because of the cost-effective, superior quality services on offer. Web development professionals in India with their expertise are attractive key global players towards London. Touted as an industry that will see phenomenal growth in the next couple of years, web development India is surely going to be the way of the future.
We agree there is a separation between web developers and web designers, there’s a completely different thought process going on there, but the separation between front-end and back-end is just wrong. To be a good web developer you need to understand the full development cycle and to be able to get involved in the project from start to finish. There is also much to be learnt from the working with the varying technologies, but we’ll come on to that.
The client side coding is mainly related to the layout and designing of web pages. On the other hand, server side coding ensures that that all back end systems work properly, and the functionality of the website is correct. These two areas of coding need to be combined in a professional, expert manner in order to make web development an effective process.
Web design is an indispensable part of the construction of a website. Successful web design requires constant efforts on the part of the web designer. There are different elements of a web site which need constant attention to keep a web site attractive and alive.
In website development London the work can range from developing a single static page of plain text to the very complex web-based applications such as internet applications, electronic business and social network services. The web designing services help in maintaining online presence by conceptualizing, designing and making a frame work for the site. It also includes timely updates and evaluation of the site along with maintenance.
How to make Professional Web Development
Web development service can be defined as any activity undertaken by professional web designers, in order to create a web page. The web page is meant for publication on the World Wide Web.
However, there is a technical difference between web development and web designing services. Website development services are required for a wide range of IT-relate services. Some of the important fields that involve web development include e-commerce, business development, generation of content for the web, web server configuration and client-side or server-side scripting
A web page may be created for personal or professional purposes. Technology has made the web development as a convenient process for creating the website. In fact the benefits of technology vis-à-vis the web are meant for both developers and users. The increased usage of the web and the growing number of websites are an indication of this. And what sets the web apart from other technologies such as the television and radio is the space it gives to the user. Everyone can have a web site of their own, but not everyone can, for instance, have a show on television.
In the field of web development is the new mantra of success. Global companies are recognizing the path-breaking work being carried out by web developers in London. Companies from across the world are partnering with Indian firms because of the cost-effective, superior quality services on offer. Web development professionals in India with their expertise are attractive key global players towards London. Touted as an industry that will see phenomenal growth in the next couple of years, web development India is surely going to be the way of the future.
We agree there is a separation between web developers and web designers, there’s a completely different thought process going on there, but the separation between front-end and back-end is just wrong. To be a good web developer you need to understand the full development cycle and to be able to get involved in the project from start to finish. There is also much to be learnt from the working with the varying technologies, but we’ll come on to that.
The client side coding is mainly related to the layout and designing of web pages. On the other hand, server side coding ensures that that all back end systems work properly, and the functionality of the website is correct. These two areas of coding need to be combined in a professional, expert manner in order to make web development an effective process.
Web design is an indispensable part of the construction of a website. Successful web design requires constant efforts on the part of the web designer. There are different elements of a web site which need constant attention to keep a web site attractive and alive.
In website development London the work can range from developing a single static page of plain text to the very complex web-based applications such as internet applications, electronic business and social network services. The web designing services help in maintaining online presence by conceptualizing, designing and making a frame work for the site. It also includes timely updates and evaluation of the site along with maintenance.