Tag Archives: articles
Article Marketing – Why You Need To Create Backlinks
Does article marketing really bring traffic to a website? The answer is a resounding yes, but there are a few things you need to consider before you start pumping out a million articles and get disappointed by the results.
Article marketing can be an very effective way to create a lot of traffic to your business quickly and over a long period of time as well. Some of the most successful sites online use article marketing to promote their businesses, because article marketing is one of the more cost effective promotion techniques available to you.
In case you’re not familiar with the term, article marketing is publishing content provided by you to other sites. Some of these sites may be similar to your own, but others may be article directories. You might be thinking if you provide material for your competitors sites, how does this help you? It does. Every article you write will include a backlink to your own site. Backlinks are important because they are treasured by the search engines! You will get a better rank for your own site when you have a {lot|massive number) of backlinks to it. The search engines regard backlinks as recommendations to your own site from independant sources. It doesn’t matter that you are the creator!
To put it another way, if you provide an article on another site, you include a backlink to your own site. Some of the people reading your article will click through to your site and the search engines will give your site another tick for having a link from another site. That’s win-win.
A really well written article may also be published from an article directory onto other people’s sites. Another win-win! That’s why you must take the time to write good quality articles on specific topics. If you don’t want or can’t write the articles yourself, consider using a ghostwriter or freelance writer to write for you.
Article Marketing – Article Creation and Submission
To start, you must have a clear idea of what you want to write. Keep your key words and key phrases in mind as you write. Don’t forger, people want information, so create a good quality, well written, relevant article for them. If you do this regularly, you will also gain the benefit of being seen as an expert in your field.
After you’ve written and reviewed your article, spend time writing your headline. This is what is going to get people to continue to read your article. A good headline will draw readers into your article.
The final step in article writing is to, make sure you write a compelling reason for someone to click the link in your resource box. Keep it fairly short and make sure you create a commanding link back to your site or the site you want to promote.
Once all that is done, you can submit your article. You can find tons of article submitters out there that can help you, or you can choose to do it manually. I recommend you at least use EzineArticles, GoArticles and ArticleBase to start your article submissions. Each site screens your articles, so make sure they’re up to scratch.
Article Marketing – Follow Up
Your article may take hours or weeks to be approved and published. Use a backlink checker to find out how well your article is doing. You can find one on Google and other search engines. Just enter your website address and hit go.
Article marketing is a very effective way to bring you traffic to your website. It will also increase your popularity and page rank {and|plus it_ can get you into a top position on a search engine for a particular keyword or phrase if you have spent the time researching your keywords. The downside to article marketing is that it is a fairly slow way to build your traffic, but every time you submit a new article, you improve your article marketing efforts which will boost your sales efforts over time.
Easy Back Link Strategies
If you’re just launching your career in affiliate marketing, or blogging,, here are some ways to get yourself some back links without spending a lot of money:
1) OnlyWire: OnlyWire includes a free WordPress plugin that enables you to submit your posts to numerous social bookmarking sites just by clicking a button. It submits your site and/or articles to many high PR sites, but does have the irritating element that you must log into your e-mail and confirm submissions to certain sites. You may also pay a low fee while not having to cope with this irritation.
2) Article submission: Article marketing to directories is a tried-and-true approach to drive traffic to your site. Even though some recommend article marketing to any and every directory you can find, it’s not a good overall strategy. It is far more beneficial to focus on directories which have real page rank and authority, for example EzineArticles.com, ArticlesBase.com, and GoArticles.com. EzineArticles.com has arbitrary rules and regulations that may change almost psychotically,, but when you build up a nice bank of articles with them, you’ll have clicks through to your money site for months, if not years, to come.
3) Web 2.: Blogging sites like Squidoo.com, Blogger.com, HubPages.com are all valuable places to create back links for your money site. A very nice way to produce links on Web 2. sites is by using Posterous.com. You merely sign up for Posterous by sending an e-mail to post@posterous.com and an account will then be created for you. You can then choose “Autopost” and get Posterous to post to a variety of Web 2.0 sites for instance Facebook, Twitter, FriendFeed, Blogger, Xanga and WordPress.com.
4) Commenting on blogs: Leaving comments on other’s blogs is yet another good strategy. But don’t be lazy and leave dull comments like “Great site! I’ll be back soon!” If I see a comment similar to this on my own sites, I instantly trash it, and you probably do as well. So why waste your time leaving a worthless comment which has no hope of being approved? Try to look for blogs that are in your niche and then leave a link back to your website in anchor text if possible.
5) Forum Profiles: Another great method for back links. These can be tough to locate, though. Perform a Google search for “Powered by phpBB” and your keyword. Build a profile, then leave your keyword in anchor text inside your signature. Be cautious with this tactic; many forums will can you in a heartbeat if you include a signature the moment you sign up for a free account. If your forum has enough page rank, it’s worth creating a comment or two within the forum, then adding a signature in a week or two.
6) Video creation: If you didn’t know it by now, YouTube.com has become the second largest search engine after Google, so getting your videos out there is definitely worth your time and effort. Videos submitted to large directories get indexed almost immediately, and are a great way to build back links to your site. You can simply re-purpose one of your articles for video content. There are several options to make free videos,for example Windows Movie Maker and Cam Studios. You don’t need to make an Oscar-worthy video; simply put your main points in PowerPoint and narrate the rest. It’s said when you show your face, you have more credibility with your audience, which makes sense. You definitely don’t have to be Hollywood-star attractive; you need to be well-groomed and talk with sincerity sincerity. Although you may just show your mug for a few seconds at the start of the video, or upload a still picture of yourself, it’ll aid your credibility.
But real power in back linking comes when you start to link many of these strategies together in a calculated method in which looks natural to Google. There are far more sophisticated linking strategies than the these ones that will propel your site to the front page of Google quicker than you ever thought possible.