Tag Archives: articles
Link Building – Building Blocks of Your Online Presence
Link building is an essential and a widely used activity in search engine optimization (SEO). It involves the generation of links, whether through, but not limited to, blog and forum posting and directory submission. SEO services are usually sought by website owners to increase the popularity of their websites on the Internet. The establishment of several inbound links leading to your main website helps your pages rank higher in search engines, depending on the keywords you are optimizing for. One-way links are much more help in boosting your page rank than reciprocal or multi-way links.
A website’s targeted traffic is a main consideration before starting link-building activities. It determines where you want to place the links leading to your website to ensure that you will fetch users that are highly interested in your products or services. The more relevant traffic you drive in, the more chances of your profit increasing.
The most effective method of link building is by establishing one-way links directing to your website, as SEO experts say. It is an inbound link pointing only to one direction and it is given the highest recognition by search engine bots in defining the relevance of your pages. One-way links could be built by sending articles related to your site to article directories and content sites, many of which could be found online. Such sites usually have a resource box, where you can type in the link pointing to the resource website.
Another method of link building is through multi-way linking, which entails the creation of several non-reciprocal links among at least three partner websites. The links only go one-way. Other ways of building links include posting videos, images, o RSS feeds on your partner sites.
A website owner could embark on a link campaign with the help of professional SEO services. Such companies offer to do your link building campaign for you at specific rates. Professional link-building services usually offer to increase the relevance of your web pages through planting relevant and permanent inbound links pointing to your website.
Their activities include submission of articles to directory listings, submission to sites with high PR links, distribution of articles to article and blog sites, and social network listing. The main goal of link building is to help you reach your marketing goals by driving your targeted traffic back to your main website and allowing them to convert or take the course of action most profitable to your business.
This means that your inbound links should be placed in sites related to yours, sites that preferably have high PR links. Most link-building services usually promise positive results for your online presence within 90 days at the most.
Website owners should, however, be warned to avoid overlinking, which means having too many hyperlinks. Search engine bots for main search engines such as Google and Yahoo re capable of recognizing whether or not certain links are relevant. They “sense” excessive links on a page and disregard them in determining your page rank.
Link Building – Building Blocks of Your Online Presence
Link building is an essential and a widely used activity in search engine optimization (SEO). It involves the generation of links, whether through, but not limited to, blog and forum posting and directory submission. SEO services are usually sought by website owners to increase the popularity of their websites on the Internet. The establishment of several inbound links leading to your main website helps your pages rank higher in search engines, depending on the keywords you are optimizing for. One-way links are much more help in boosting your page rank than reciprocal or multi-way links.
A website’s targeted traffic is a main consideration before starting link-building activities. It determines where you want to place the links leading to your website to ensure that you will fetch users that are highly interested in your products or services. The more relevant traffic you drive in, the more chances of your profit increasing.
The most effective method of link building is by establishing one-way links directing to your website, as SEO experts say. It is an inbound link pointing only to one direction and it is given the highest recognition by search engine bots in defining the relevance of your pages. One-way links could be built by sending articles related to your site to article directories and content sites, many of which could be found online. Such sites usually have a resource box, where you can type in the link pointing to the resource website.
Another method of link building is through multi-way linking, which entails the creation of several non-reciprocal links among at least three partner websites. The links only go one-way. Other ways of building links include posting videos, images, o RSS feeds on your partner sites.
A website owner could embark on a link campaign with the help of professional SEO services. Such companies offer to do your link building campaign for you at specific rates. Professional link-building services usually offer to increase the relevance of your web pages through planting relevant and permanent inbound links pointing to your website.
Their activities include submission of articles to directory listings, submission to sites with high PR links, distribution of articles to article and blog sites, and social network listing. The main goal of link building is to help you reach your marketing goals by driving your targeted traffic back to your main website and allowing them to convert or take the course of action most profitable to your business.
This means that your inbound links should be placed in sites related to yours, sites that preferably have high PR links. Most link-building services usually promise positive results for your online presence within 90 days at the most.
Website owners should, however, be warned to avoid overlinking, which means having too many hyperlinks. Search engine bots for main search engines such as Google and Yahoo re capable of recognizing whether or not certain links are relevant. They “sense” excessive links on a page and disregard them in determining your page rank.
Building Backlinks With Submission Sites – What You Should Consider
As you probably know, a good source of backlinks is using Directory Submission, Press Releases, Articles, Forums. Still, this method fails in providing quick PageRank boost due to the fact that Google takes into account only one inbound link from a certain root domain.
Basically you’ll get the PR benefit from a submission platform just through the first link pointing back to your website; the future ones are only useful for generating traffic.
Another deficit is represented by the considerable amount of work that must be invested in order to see results in your traffic reports.
But then again, there is no such “magic formula” that will guarantee you dominate your niche in SEO instead, it is required to have a well thought out strategy for doing this; and submission platforms must be taken into account.Getting backlinks from submission sites is an indispensable method, especially if you’re starting out and have no link juice to share or trade with your potential link partners.
Making the most out of this link resource is the reason why I wrote this article. Let us start.
Guidelines to submitting your business website to submission directories
There is no doubt we are witnessing a downfall in directory submission quality, but there are still a handful of them that are worth submitting your business to, such as Yahoo Directory, DMOZ, Best of the Web, Gimpsy and Search Sight.
Here is how to do it:
1. ensure that your website has a professional design;
2. test for broken links; major flaw, that diminishes the chances your website is accepted;
3. test for broken images;
4. link the Privacy Policy, Terms of Use, Return Policy, Shipping Information and Guarantee to your home page;
5. insert a recent copywriting notice on every page of your site;
6. give a realistic description of your site and always deliver what you promise; for radical updates in your website, make the necessary changes in its description;
7. vary your description throughout multiple submission directories, but don’t affect the essence;
8. dont keyword stuff your websites title or description tag;
9. respect the guidelines for each submission directory;
10. choose the category which best describes your websites niche;
11. go for regional categories if your business permits; the “regional” in every niche has high acceptance rates.
Guidelines for building backlinks with press releases
The results you get with a press release campaign depends on those who pich up the press release. Press release are a great source of one way backlinks.
Heres what you should consider:
1. a smart way for writing press releases is to customize an existing article from your content pages and make it more newsworthy;
2. use an impersonal and objective tone in your writing; advertisments and subjective opinions will not get editorial staffs approval;
3. direct readers attention to your website as a source of complementary information on the topic;
4. preferably, work with paid directories; the free ones have major disadvantages such as no-follow links or no link submissions at all. I recommend using PRWeb, PRLeap, PRWeb Direct and 24-7 PR.
Getting backlinks from forums
Search for those that allow links and do-follow links.
Also, be sure to avoid counter-productive behaviour like terrible typos, solid rocks of text, poor headlines, excessive quoting, “pimping” signature files, pushing links and philosophical replies, to name just a few.
Guidelines to follow when using Article Submissions to build backlinks
Another great way of getting one way backlinks to your website, limited only by frequency and quality of the work you put into it.
Here is a short starting guide:
1. chose a topic related with a broad category or page in your website;
2. make your article between 400 and 800 words. Evenly distribute your targeted keywords across the body text;
3. make your content extremely informative but incomplete;
4. composes an incentive resource box with a backlink to your targeted webpage having as an anchor text the keyword youre optimizing the page for.
5. submit your article to directories with high PageRank and most importantly, with high traffic volume, a.k.a. Alexa Ranking. The top 50 A.D.s can be found at: vretoolbar.com (/) articles (/) directories.php
Before you passionately check your traffic stats, make sure you’ve submitted at least 25 articles (per directory, if you’re also interested to know which directories produce results). Massive traffic can be obtained once you’ve accumulated around 250 articles.
If you have a handful of highly trafficated articles, consider starting a linking campaign for them and improve their authority in SEs. This will be reflected on your targeted webpages.
Other alternative backlink sources can be sponsoring and advertising on blogs, joining charity groups and, highly profitable, establishing cooperative relations with dot.orgs and dot.edus websites.