Tag Archives: able
Dante's Simplified: SEO – Doing It Right The First Time
Search Engine Optimization or SEO -as it is popularly known as- is the internet marketing strategy of improving the visibility of a website in the search engine results. The objective of SEO is to academically improve the organic search results. SEO works on the premise that the more frequently a page appears on a website, the more visitors it will have. Now think in terms of a large number of pages which appear in the search engine results. The competition among them to increase the appearance in frequency now is determined by how far up the search result they are. The user can seek websites by searching images, videos, local search or product category specific search.
The mechanics that drive SEO depend on which search engines are preferred, how a Search engine works, what are the popular searches, what is the search trend etc? All these variables call for the use of keywords and tagging the websites and content to ensure that they are more visible during the search engine results.
The whole SEO concept is driven by one and only one factor-“keyword”. Choosing the right keyword is the primary step. The keywords should be able to give a customer a lucid picture about the product or service that a website exhibits. The keyword should be chosen according to the following criteria:
It should be able to target the specific market that is looking for the content related to it.
It should compete with fewer websites targeting the same keyword
One should be able to optimize keywords that people actually use
All of these factors can be determined using the search tools of the search engine. Almost all the search engines help check the competition to figure out how to optimize a particular keyword for a better page rank. This is achieved via article marketing and other methods.
Then come the tags. These key identifiers must be included in the URL of the web pages to ensure that the customers are easily able to identify your services and they also help in the appropriate indexing of the web pages to yield more efficient search results.
Then one can use the concept of links to help increase the footfall on his/her website thereby increasing the page rank. This is achieved by the use of back link which directs the footfall off one website onto another when the customers find easy access to a particular product or service listed there.
SEO techniques revolve around boosting footfall via the appropriate use of keywords.
Dante's Simplified: SEO – Doing It Right The First Time
Search Engine Optimization or SEO -as it is popularly known as- is the internet marketing strategy of improving the visibility of a website in the search engine results. The objective of SEO is to academically improve the organic search results. SEO works on the premise that the more frequently a page appears on a website, the more visitors it will have. Now think in terms of a large number of pages which appear in the search engine results. The competition among them to increase the appearance in frequency now is determined by how far up the search result they are. The user can seek websites by searching images, videos, local search or product category specific search.
The mechanics that drive SEO depend on which search engines are preferred, how a Search engine works, what are the popular searches, what is the search trend etc? All these variables call for the use of keywords and tagging the websites and content to ensure that they are more visible during the search engine results.
The whole SEO concept is driven by one and only one factor-“keyword”. Choosing the right keyword is the primary step. The keywords should be able to give a customer a lucid picture about the product or service that a website exhibits. The keyword should be chosen according to the following criteria:
It should be able to target the specific market that is looking for the content related to it.
It should compete with fewer websites targeting the same keyword
One should be able to optimize keywords that people actually use
All of these factors can be determined using the search tools of the search engine. Almost all the search engines help check the competition to figure out how to optimize a particular keyword for a better page rank. This is achieved via article marketing and other methods.
Then come the tags. These key identifiers must be included in the URL of the web pages to ensure that the customers are easily able to identify your services and they also help in the appropriate indexing of the web pages to yield more efficient search results.
Then one can use the concept of links to help increase the footfall on his/her website thereby increasing the page rank. This is achieved by the use of back link which directs the footfall off one website onto another when the customers find easy access to a particular product or service listed there.
SEO techniques revolve around boosting footfall via the appropriate use of keywords.
Why Should I Pay for Web Hosting?
There are lots of ways in which you can promote yourself by the surge of blogging and free blog space whereby you don’t have to pay for web publishing. A lot of new webmasters do not want to go the traditional way of building their website. Although you might be blogging by using a free domain how long will you be able to continue that. You will have to think about hosting your website sooner or later if you are looking for greater opportunities. Moreover, just like everything else in life people don’t consider the importance of web hosting until they have lost out on a few business and profitability. And then it is quite late to overcome the pitfalls and make up the money already lost.
When you are on a free web hosting domain you don’t obviously have any control or security. Anything that is free is taken for granted and not up to standard at times. Let us look at the advantages of paying for web hosting.
When you host your very own domain by paying for it, you can name it with your own name and this adds the credibility and authenticity to what you add to your website.
With your own paid domain, you will be able to control everything that you put on the website. From the smallest of nitty-gritty to the main things you will be able to be in control. This will include the design and the content plus the advertising and marketing of your website.
The moment you pay for the domain you get along with it SEO benefits too. With the paid domain, you can build up links to your website. This is safe as even though you might change your web hosting company but the links will still be on. The web hosting will also offer you facilities of scripting, which is free.
The website hosting provider will be able to run a plethora of CGI and scripting applications and this can be done according to your requirements.
If there are ever any problems to occur in your website you will be able to trace them and set them right. You will also have entire control of the source code and data. Thus when you get paid web hosting you will be assured of accountability and dependability.
Nowadays, you can get web hosting for prices that are extremely down to earth. It does not incur high costs. A paid for web hosting will make certain that what you have is advanced technology and technical expertise to be able to get a robust performance.
Paid for web hosting will maintain the site for you hence, you can concentrate on business and not worry about the minor things. This will enable you to remain focused on your core areas of expertise.
Hence, a paid website will open up several options for you. You will have several free tools that you can put to optimum use.
by Loren Allen